• Understanding social media
• How to be visible online
• Using the power of Facebook in your salon
• Using Twitter to generate referrals
• How to write headlines to make sure your marketing and emails are read
• Alternatives to Groupon and daily deals
• How to format your Email, SMS and much more...

• Setting boundaries with your staff.
• How to lead and inspire your staff.
• Understanding different personalities that work for you.
• How to get your staff to sell.

• How do you improve your profit margin?
• Understanding cashflow
• Adding value to your services
• Increasing client spend per visit
• How much commission should your staff be earning
• Determining the profitability of each of your staff
• How to balance your books, understand your reports and much more...

"There is always room for improvement and we can't hide from the facts of business. I have teamed up with Phorest to help you to face your fears by offering you the chance to learn from my own experiences."

Sue Woodall

"The biggest advantage is that Sue is so inspiring and makes you realise that you have to do it. The workshop made me see that Phorest offers me a support system and that if I have a problem I really do have back up."

Gina Roche - Knightsbridge, London