{"id":25272,"date":"2017-11-15T09:47:32","date_gmt":"2017-11-15T08:47:32","guid":{"rendered":"https:\/\/phorest-ob-staging.com\/blog\/financial-decision-business\/"},"modified":"2021-06-03T11:09:11","modified_gmt":"2021-06-03T11:09:11","slug":"financial-decision-business","status":"publish","type":"post","link":"https:\/\/www.phorest.com\/au\/blog\/financial-decision-business\/","title":{"rendered":"How To Make A Clear Financial Decision About Your Business"},"content":{"rendered":"<p><i><span style=\"font-weight: 400;\">\u201cEvery decision you make should be a financial decision.\u201d<\/span><\/i><span style=\"font-weight: 400;\"> That sentence, to me, is a motto. It\u2019s a way of thinking, and it helps me revisit what works and what doesn\u2019t without any emotional attachment. Most importantly, though, it allows me to stay within budget.<\/span><\/p>\n<p><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">As you may already know, I\u2019ve started hosting a series of webinars in collaboration with Phorest Academy. We\u2019ve called the journey the Salon Manager Development Series, and in the first webinar of the six (\u2018How To Manage Your Staff\u2019), I explained how important it is to go back to basics. Of course, this time of the year is hectic for salons and spas, but thinking of your 2018 business strategy can become motivating, helping you to put some structure in your head and your business.<\/span><\/p>\n<figure id=\"attachment_21803\" aria-describedby=\"caption-attachment-21803\" style=\"width: 800px\" class=\"wp-caption alignnone\"><a href=\" https:\/\/salonmanagement.phorest.com\/\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-25273 size-full\" src=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2017\/11\/14182611\/BlogBanner_HowToMotivateYourTeamMasterclass.jpg\" alt=\"financial decision\" width=\"800\" height=\"300\" srcset=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2017\/11\/14182611\/BlogBanner_HowToMotivateYourTeamMasterclass.jpg 800w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2017\/11\/14182611\/BlogBanner_HowToMotivateYourTeamMasterclass-300x113.jpg 300w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2017\/11\/14182611\/BlogBanner_HowToMotivateYourTeamMasterclass-768x288.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><figcaption id=\"caption-attachment-21803\" class=\"wp-caption-text\">Click the image to sign up for this webinar.<\/figcaption><\/figure>\n<h2>5 Key Focus Points To Help You Make Clearer Decisions<\/h2>\n<h3>Work Out Your \u00a3\/\u20ac\/$ Per Rooms\/Chairs<\/h3>\n<p><span style=\"font-weight: 400;\">Take your turnover for 2016; for this exercise, we will look at \u00a3\/\u20ac\/$250,000. Divide this figure by 52 weeks. That\u2019s \u00a3\/\u20ac\/$4,807 per week.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now divide that by the number of rooms\/chairs you make money from. In this instance, let\u2019s say we have 5 hair chairs, which gives us this: \u00a3\/\u20ac\/$4,807\/5 = \u00a3\/\u20ac\/$962 per chair per week.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Why did I get you to do this exercise, you may ask? Analysing this figure allows you to understand what your strategy should be for 2018:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Is it crucial to keep the 5 chairs?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Can you introduce another expert service?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Are your staff productive enough?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Should you employ someone just for the busy times to generate more money?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Does the revenue reflect the customer demand?<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Of course, without analysing your business in greater details it\u2019s difficult to answer, but that\u2019s what a financial decision allows you to do: start somewhere.<\/span><\/p>\n<blockquote><p>Related |\u00a0<a href=\"https:\/\/www.phorest.com\/blog\/salon-business-plan\/\" rel=\"noopener\">5 Tips To Revolutionise Your Salon Business Plan<\/a><\/p><\/blockquote>\n<div class=\"entry-meta\"><\/div>\n<h3>Productivity Of Each Team Members<\/h3>\n<p><span style=\"font-weight: 400;\">Evaluating productivity is crucial for effective management of the team because you will need to create a plan of action for the underperformers. How a team performs also allows you to review your objectives for the coming year.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If everyone is performing well and you still feel like you\u2019re \u2018underperforming\u2019 on busy days, then perhaps it\u2019s a matter of recruitment. Could you add another team member for important days or hours? <\/span><\/p>\n<h3>To Make A Good Financial Decision, You Must Know Your Costs Inside Out<\/h3>\n<p><span style=\"font-weight: 400;\">What are your yearly costs? Ask your accountant to work them out for you on a weekly basis. This will allow you to know the minimum revenue figure you need to achieve to survive (and thrive). It\u2019s also essential that you review your spending and look at your suppliers. In short, get to know your numbers better and make yourself a plan of action.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s the basics of going back to basic.<\/span><\/p>\n<h3>Rota Management<\/h3>\n<p><span style=\"font-weight: 400;\">Is your rota is efficient? Are you looking at your hourly rate to understand what you are generating from morning to evening?\u00a0<\/span><span style=\"font-weight: 400;\">Reviewing your rota\u2019s efficiency is crucial: don\u2019t assume. Get your figures and ensure your decision is precise. Doing this will guarantee you\u2019re staffed in your business\u2019 key times.<\/span><\/p>\n<h3>Emotional Decisions Are A Thing Of The Past<\/h3>\n<p><span style=\"font-weight: 400;\">Any business decision you make must be a financial one, not an emotional one. It might sound funny, but I used to say to my team: <\/span><i><span style=\"font-weight: 400;\">\u201cGive me the black &amp; white paper evidence.\u201d\u00a0<\/span><\/i><span style=\"font-weight: 400;\">It\u2019s important to be able to take a step back and generate a clear plan of action for 2018. Being emotional will hurt your business in the long run. A financial decision won&#8217;t.<\/span><\/p>\n<blockquote><p>Related |\u00a0<a href=\"https:\/\/www.phorest.com\/blog\/salons-business-performance\/\" rel=\"noopener\">Distilling Salons\u2019 Business Performance Down To Two Numbers<\/a><\/p><\/blockquote>\n<div class=\"entry-meta\"><\/div>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-34774\" src=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2017\/11\/14183711\/giphy.gif\" alt=\"financial decision\" width=\"480\" height=\"239\" \/><\/h2>\n<h2>Typical Mistakes In The Salon\/Spa:<\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Expensive machines that are bought because we think they are going to save the salon. It\u2019s important to ask yourself: Can I afford it? How much will it bring me? Is it worth the investment? What is my marketing plan? How do I train my staff? There\u2019s no point in buying something that will sit there and generate no money in a couple of years.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Over-budgeting on staff because we think need it, but when you look at the figures, the revenue doesn&#8217;t actually cover the cost.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Wrong opening hours led by staff dictating the hours rather than the business leading them.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">For 2018, make a pledge to yourself that your business is an asset that needs business decisions backed up by hard financial facts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Thanks for reading!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">#LetsGrow<\/span><\/p>\n<p><b>&#8211;<\/b><\/p>\n<p><b>Valerie Delforge is a Business Strategist, Commercial Trainer and Coach for the Spa, Beauty and Hair industry.<\/b><span style=\"font-weight: 400;\"> Valerie specialises in creating specific workshops to support managers. Founder of Delforge + Co, she is keen to support the industry in achieving its best. For support with your 2018 Business Strategy, visit <a href=\"https:\/\/delforge.co\/\" rel=\"noopener\">Delforge + Co.<\/a> or contact <a href=\"mailto:valerie@valeriedelforge.com\" rel=\"noopener\">valerie@valeriedelforge.com<\/a>. Also, Delforge + Co is proud to announce the modules available in The London School of Beauty &amp; Make-Up, which you can <a href=\"https:\/\/delforge.co\/level-1\/\" rel=\"noopener\">sign up for here<\/a>!<\/span><\/p>\n<hr \/>\n<h5>Featured imaged shot on location of\u00a0<a href=\"https:\/\/www.nuessence.ie\/\" rel=\"noopener\">Nu Essence<\/a>, in Dublin. \u00a9 2017 Phorest Salon Software.<\/h5>\n","protected":false},"excerpt":{"rendered":"<p>\u201cEvery decision you make should be a financial decision.\u201d That sentence, to me, is a motto. It\u2019s a way of thinking, and it helps me revisit what works and what doesn\u2019t without any emotional attachment. Most importantly, though, it allows me to stay within budget.<\/p>\n","protected":false},"author":40003,"featured_media":25274,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5465],"tags":[5657,5658,5659,5660,5661,5449],"class_list":["post-25272","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-management","tag-business-decisions-au","tag-financial-decision-au","tag-know-your-costs-au","tag-productivity-au","tag-rota-management-au","tag-valerie-delforge-au"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How To Make A Clear Financial Decision About Your Business | Phorest<\/title>\n<meta name=\"description\" content=\"Sometimes it&#039;s important to go back to basics. 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