It has happened. The Christmas lights on Capel Street near the Dublin HQ Office have been hung up. For us, this means that whether you already feel merry or not, it’s time to start thinking about your salon or spa’s marketing strategies for the busy season. Of course, we’ve made it so that these November loyalty marketing ideas take a good load of work off your shoulders. Shall we?<\/p>\n
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This month, we celebrate the return of the Attitude Of Gratitude loyalty scheme, share with you a holiday season marketing calendar, SMS and email templates and as usual, a few posters and graphics highlighting a few of these ideas!<\/p>\n
Download the November loyalty marketing toolkit at the end of this post today (free)!<\/em><\/strong><\/p>\n Loyalty programs\u00a0are nothing new in the hair and beauty industry. Yet, still too often we see the same old coffee shop schemes. Like we’ve said before, the \u2018money off\u2019 type of reward may be an easy way to treat clients, but it’s not what’s going to boost your business\u2019 profile or revenue in the long run. What kind of loyalty program do you use in your salon?<\/p>\n Make\u00a0some time in November to revisit what you currently have in place in your salon. A good loyalty program should:<\/p>\n The first step is to analyse what you currently have in place. Then, ask yourself -objectively-<\/em> if you’re clients fully understand the benefits of partaking in it. The thing with loyalty programs is that a lot of their success relies on marketing and managing expectations. At Phorest Salon Software, we offer the TreatCard<\/a>. For many of our clients, such as the Frank Di Lusso hair salon, it’s been working wonderfully. Don’t take our word for it though, have a listen for yourself:<\/p>\nNovember Loyalty Marketing Ideas<\/h2>\n
Make Sure Your Loyalty Scheme Does What It Should<\/h3>\n
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