Have you ever wanted to hone your management skills? Or maybe learn exactly what makes a beautiful portrait photograph?
These days you can go online and learn pretty much any skill or occupation from the comfort of your own home and at your convenience. The main issue is knowing which courses to take.
So we decided to scour the world wide web and find 9 alternative online salon courses that could really benefit you and your business.
Alternative Online Salon Courses
1. How To Write an Effective Sales Message to Promote Your Brand/Business or Products
You have a fantastic service and you sell great products. But (in this day and age) that is simply not enough! Check out this course that can help you develop the skills to project the right message to your clients so that they simply have to see what all the fuss is about.
This course is all about not leading with Salesy statements and instead learning how to tell a compelling story in your advertising that will draw even more customers through your door.
‘We love to buy, but we hate being sold to’
2. Creating a business plan for a small business owner
Here is a wonderful course designed to help you properly prepare a successful business plan for your salon or spa.
If you’re looking for a bank loan, or trying to get an investment from a new business partner, or even thinking about opening your second salon, this course is super handy to get the basics down.
3. Daniel Pink: Ted Talk –
– this is a 20 minute video but pretty much a course in itself –
Career analyst Dan Pink examines the puzzle of motivation. ‘Traditional rewards aren’t always as effective as we think.’
This is a terrific course if you are looking to motivate your salon’s team.
4. Accounting 101 –
You may not manage your accounts, but this helps you get a better understanding of what your accountant actually does – meaning you know if the advice they are giving you is legit and helps you manage them better.
5. Public Speaking –
Having an open day at the salon? Talking to your team to motivate them? Making a presentation to a bank or at an industry event. This is like having your own personal public speaking coach at home!
6. Inspirational Leadership –
As a salon owner, leadership skills are absolutely crucial to the success of your business. However it is not something that many people go out of their way to develop.
This course is designed to help you develop ‘a genuine, generous, and generative approach to leadership, focusing on qualities such as self-awareness, confidence, empathy, resilience, and responsibility.’
Take this one simple online course and, under your newly developed leadership. your staff may just begin to exceed your expectations.
7. Social Psychology –
This isn’t marketing. This course is all about understanding the motivations and behaviour of people in groups and society as a whole. Topics include: decision making, persuasion, group behavior, personal attraction, and factors that promote health and well-being.
This is one that I am actually signing up for. So interesting!
8. Mobile Photography course –
Photos and graphics are incredibly important aspects to your business’s marketing these days. But not all of us has the money or the time to dedicate to buying a professional camera and learning how to operate it.
This course will not only help you take quality photos on your smartphone, but will also show you how to edit them to achieve the very best results!
9. Portrait Photography –
But maybe you already have a keen interest in photography? How about taking a Portrait photography course and learn how to take amazing photographs of your clients when they are looking & feeling their absolute best (as they are leaving your business).
In fact, you could even set-up a little area with some lights and a backdrop to really enhance the feeling that they are a Superstar.
And there you have it! 9 alternative salon courses that can help you develop the skills that your competitors haven’t even thought they are missing yet!
Oh and speaking of salon courses, don’t forget that you can book yourself into one of our Phorest Training classes to ensure that you get the very best out of your Phorest Salon Software! Simply email Caroline at training(at)phorest.com!
Thanks for reading!