Are there other things I need to keep in mind when marketing to clients after May 25th, 2018?

Once you have your client’s consent to marketing, you may market to them in the usual way. That is to say, do not send them too many messages, as that might be more of an annoyance than a successful campaign! 😉 All of your messages, SMS or emails must include an unsubscribe link. If you’re using Phorest Salon Software, it will be impossible to remove the opt-out link from your SMS message.