{"id":124813,"date":"2023-02-28T17:34:53","date_gmt":"2023-02-28T17:34:53","guid":{"rendered":"https:\/\/www.phorest.com\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/"},"modified":"2023-03-01T12:47:52","modified_gmt":"2023-03-01T12:47:52","slug":"tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit","status":"publish","type":"post","link":"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/","title":{"rendered":"Tom Chapman &#8211; How to Listen so They Will Talk &#8211; Salon Owners Summit 2023 Recap"},"content":{"rendered":"\n<p>Tom Chapman\u2019s talk and workshop were a real highlight of the 2023 <a href=\"https:\/\/www.salonownersummit.com\/\">Salon Owners Summit<\/a> for many people, including me. His workshop &#8211; How to Listen so They Will Talk &#8211; got into the details of spotting signs of mental health problems and\/or suicidal thoughts in your salon clients (and what to do about it). In his main stage talk, Tom delved deeper into how he landed on the path of educating salon owners on this topic.<\/p>\n\n\n\n<p>I have to say, sitting in his workshop, I was floored by Tom\u2019s talk and by the avid audience participation, with so many sharing their own experiences of identifying changes in their clients behaviors. It was so clear in that room, the level of care and the strength of the relationships that build up over time between salon, spa and clinic professionals and their clients. What was also clear was eagerness for learning ways to protect themselves and their staff in these often heart-wrenching situations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How a Friend&#8217;s Suicide Let to a Global Movement<\/h2>\n\n\n\n<p>In 2014, Tom lost a friend to suicide. Having spoken to that friend just days before, it left him with so many thoughts of \u2018what if.\u2019 What if he had asked him if he was thinking about taking his own life, and even if he had, what would Tom have said then?<\/p>\n\n\n\n<p>Tom shared an incredible statistic &#8211; 72% of people who take their own life have not been in contact with any mental health services in the 12 months before their death. However, most have likely had a haircut in that time. Considering this, Tom wanted to do something to honor his friend and make a change, so in 2015 he founded <a href=\"https:\/\/www.thelionsbarbercollective.com\/\">The Lions Barber Collective<\/a>, which started as a group of international barbers raising awareness for suicide prevention.&nbsp;<\/p>\n\n\n\n<p>After Tom became more informed and aware of the signs to look for, he became more comfortable addressing these things with clients. Tom was able to save the life of a friend after a conversation with him in his barber chair. From there, the collective began a program called BarberTalk which trains hair professionals how to \u201cRecognize, Ask, Listen and Help\u201d those in their chairs. His courses are written and delivered in the language that barbers and other salon professionals speak, and overseen by a clinical psychologist.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Recognize, Ask, Listen and Help<\/h2>\n\n\n\n<p>Tom\u2019s workshop focused on these four steps in detail. Here are some of the insights he shared.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Recognize<\/h3>\n\n\n\n<p>Tom played some videos of professionals in the collective sharing some of the signs they have recognized in their clients that signify they may be struggling with their mental health, and the crowd in the room put forward some of their own. Signs included:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Weight loss or gain<\/li><li>Body language, such as not making eye contact<\/li><li>Skin or scalp conditions flaring up<\/li><li>Asking for a drastic change in their appearance<\/li><li>Bitten nails or cuticles<\/li><li>Out-of-character lateness, no-shows or appointment schedules<\/li><li>Changes in their behavior or typical energy<\/li><li>Sleep changes<\/li><li>Substance abuse<\/li><li>Isolation or over-socialising.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Ask<\/h3>\n\n\n\n<p>Many people are afraid to ask direct questions about someone\u2019s mental health for fear of offending them and of not knowing what to say if they admit to being depressed or suicidal.<\/p>\n\n\n\n<p>However, Tom makes the point that, whether or not people are experiencing these emotions, everyone likes to feel that someone cares enough about them to ask the questions. Being direct and open allows you to gauge their openness to talking further about it. Don\u2019t be afraid to ask. It could be life-saving.<\/p>\n\n\n\n<p>He shared some more excellent tips here too&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Ask the types of questions that would make you feel comfortable to answer if you were in their situation<\/li><li>Ask open-ended questions such as when, where, how, why etc. &#8211; e.g. \u2018how long have you felt this way\u2019, \u2018when was the last time you talked to someone about it\u2019<\/li><li>If asking a more close-ended question like \u2018You don\u2019t seem yourself, would you like to talk to me?\u2019 and you\u2019re met with a \u2018no\u2019, respond with \u2018Just so you know, I\u2019m here if you want to\u2019, and don\u2019t be afraid to leave some silence to allow them to process that<\/li><li>Personalize the questions by using their name<\/li><li>Put a timescale to the question &#8211; \u2018how are you\u2019 often gets an automatic response of \u2018good, and you\u2019, but asking \u2018how are you feeling <em>today<\/em>, John?\u2019 can make them think of their feelings in this moment<\/li><li>Ask if they have any plans for the future.<\/li><\/ul>\n\n\n\n<p>Some may be worried that directly asking someone if they plan to take their own life could put the idea in their head, but Tom quickly dispels this myth. However, he did point out that the language we use around suicide is important. If talking about another suicide in the community, never mention details like location, method etc. Studies show that sensationalist media coverage with details such as this can, in fact, cause an average of two more deaths by suicide in a community. While discussing it more neutrally, discussing the sadness it brought to those who loved the deceased has been shown to prevent further deaths by suicide. Also, be mindful that the term \u2018committed suicide\u2019 is not appropriate &#8211; the act is no longer a crime under law and shouldn\u2019t be described as such.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Listen<\/h3>\n\n\n\n<p>Tom again played some videos of professionals in the collective sharing some of the tips they had for how to listen actively, and the crowd in the room put forward some of their own&nbsp;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Let them speak without interruption, and be present&nbsp;<\/li><li>Don\u2019t be afraid of silence<\/li><li>Give non-verbal encouragement while you continue to work and listen &#8211; smile, make eye contact in the mirror or directly<\/li><li>Response is vital &#8211; but you don\u2019t need to offer any fixes or judgement<\/li><li>Thank them for sharing and validate what they have expressed to you by paraphrasing it back to them<\/li><li>Don\u2019t say you know how they feel (we all experience our own feelings) or offer stories of your own experiences<\/li><li>Encourage them to keep talking if they would like to.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Help<\/h3>\n\n\n\n<p>As mentioned above &#8211; providing help is not about becoming a therapist for your clients or offering them solutions or fixes to their problems, but about finding them the help they need to make a plan for themselves.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Often, just providing the space for them to offload and talk through their problems can be all the help they needed, and a preventative measure in their issues becoming more serious<\/li><li>For those situations that require more support, Tom recommends having a \u2018safe connections list\u2019 in the salon that any of your staff can use or hand out to clients in need. This should include names and contact details of local and national resources such as GPs, hospitals and suicide or mental health hotlines<\/li><li>If you\u2019re not happy to let them go home alone, create a plan with them &#8211; suggest calling someone in their support circle to come and get them, such as a friend or family member. You can\u2019t be their only support and need to gently set those boundaries<\/li><li>If you\u2019re really worried about what they might do to themselves or others, you need to call the emergency services.&nbsp;<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Looking after your Own Mental Health<\/h2>\n\n\n\n<p>There can be a stigma in the salon profession that you don\u2019t want to talk about the things your clients confide in you &#8211; not wanting to appear as a gossip &#8211; but Tom made an important statement. Those who work on suicide hotlines are required to offload to another at the end of their shift, and therapists are required to have their own therapist to talk things through with.<\/p>\n\n\n\n<p>Hairdressers listen for 2,000 hours per year, often taking on heavy conversations with their clients, and need to have a plan in place to look after their own mental health.<\/p>\n\n\n\n<p>Tom shared these 5 steps to mental health &#8211;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Connect with others<\/li><li>Be physically active<\/li><li>Learn new skills<\/li><li>Give to others<\/li><li>Be present<\/li><\/ul>\n\n\n\n<p>Tom\u2019s message is such an important one, and the skills he is teaching will no doubt give salon, spa and clinic professionals the confidence to have these conversations with their clients, saving many lives, and also the skills to protect their own mental health in the process.<\/p>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Keep Learning from the Experts<\/h3>\n\n\n\n<p><a href=\"https:\/\/www.phorest.com\/blog\/salon-owners-summit-your-2023-recap\/\" target=\"_blank\" rel=\"noreferrer noopener\">Read more of the 2023 Salon Owners Summit Recap<\/a><\/p>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">What to make you&#8217;re in the room to hear important talks like this next year?<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.salonownersummit.com\/\">Get your tickets for the next Salon Owners Summit<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tom Chapman\u2019s talk and workshop were a real highlight of the 2023 Salon Owners Summit for many people, including me. His workshop &#8211; How to Listen so They Will Talk &#8211; got into the details of spotting signs of mental health problems and\/or suicidal thoughts in your salon clients (and what to do about it). &hellip; <a href=\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/\">Continued<\/a><\/p>\n","protected":false},"author":40019,"featured_media":124795,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9656,9652],"tags":[],"class_list":["post-124813","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-salon-owners-summit","category-training"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tom Chapman - How to Listen so They Will Talk - Salon Owners Summit 2023 Recap | Phorest<\/title>\n<meta name=\"description\" content=\"In this workshop, Tom gets into the details of spotting signs of mental health problems and\/or suicidal thoughts in your salon clients, and what to do about it.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tom Chapman - How to Listen so They Will Talk - Salon Owners Summit 2023 Recap | Phorest\" \/>\n<meta property=\"og:description\" content=\"In this workshop, Tom gets into the details of spotting signs of mental health problems and\/or suicidal thoughts in your salon clients, and what to do about it.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/\" \/>\n<meta property=\"og:site_name\" content=\"Phorest\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/phorestsalonsoftware\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-28T17:34:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-01T12:47:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2023\/02\/28173151\/Tom-Chapman-150x150.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sorcha Mullis\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2023\/02\/28173151\/Tom-Chapman-150x150.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@sorchamullis\" \/>\n<meta name=\"twitter:site\" content=\"@thephorestword\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sorcha Mullis\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/\"},\"author\":{\"name\":\"Sorcha Mullis\",\"@id\":\"https:\/\/www.phorest.com\/ca\/#\/schema\/person\/4389710db3e49dbf50ce52b3a3dc9d25\"},\"headline\":\"Tom Chapman &#8211; How to Listen so They Will Talk &#8211; Salon Owners Summit 2023 Recap\",\"datePublished\":\"2023-02-28T17:34:53+00:00\",\"dateModified\":\"2023-03-01T12:47:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/\"},\"wordCount\":1457,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2023\/02\/28173151\/Tom-Chapman.jpg\",\"articleSection\":[\"Salon Owner's Summit\",\"Training\"],\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/\",\"url\":\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/\",\"name\":\"Tom Chapman - How to Listen so They Will Talk - Salon Owners Summit 2023 Recap | Phorest\",\"isPartOf\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2023\/02\/28173151\/Tom-Chapman.jpg\",\"datePublished\":\"2023-02-28T17:34:53+00:00\",\"dateModified\":\"2023-03-01T12:47:52+00:00\",\"description\":\"In this workshop, Tom gets into the details of spotting signs of mental health problems and\/or suicidal thoughts in your salon clients, and what to do about it.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#breadcrumb\"},\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#primaryimage\",\"url\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2023\/02\/28173151\/Tom-Chapman.jpg\",\"contentUrl\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2023\/02\/28173151\/Tom-Chapman.jpg\",\"width\":1200,\"height\":628},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.phorest.com\/ca\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Tom Chapman &#8211; How to Listen so They Will Talk &#8211; Salon Owners Summit 2023 Recap\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.phorest.com\/ca\/#website\",\"url\":\"https:\/\/www.phorest.com\/ca\/\",\"name\":\"Phorest\",\"description\":\"Salon Software for Hair, Beauty, Barber &amp; Spa Businesses\",\"publisher\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.phorest.com\/ca\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-CA\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.phorest.com\/ca\/#organization\",\"name\":\"Phorest Salon Software\",\"url\":\"https:\/\/www.phorest.com\/ca\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"https:\/\/www.phorest.com\/ca\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2019\/10\/24141402\/phorest-acorn-logo1.png\",\"contentUrl\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2019\/10\/24141402\/phorest-acorn-logo1.png\",\"width\":201,\"height\":202,\"caption\":\"Phorest Salon Software\"},\"image\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/phorestsalonsoftware\",\"https:\/\/x.com\/thephorestword\",\"https:\/\/instagram.com\/phorest_salon_software\",\"https:\/\/www.linkedin.com\/company\/phorest?trk=company_name\",\"https:\/\/www.pinterest.com\/phorestss\/\",\"https:\/\/plus.google.com\/u\/0\/b\/101418954139594616916\/101418954139594616916\/posts\/p\/pub\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.phorest.com\/ca\/#\/schema\/person\/4389710db3e49dbf50ce52b3a3dc9d25\",\"name\":\"Sorcha Mullis\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"https:\/\/www.phorest.com\/ca\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2024\/06\/10104326\/Curl-side-yellow-150x150.jpg\",\"contentUrl\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2024\/06\/10104326\/Curl-side-yellow-150x150.jpg\",\"caption\":\"Sorcha Mullis\"},\"description\":\"Sorcha Mullis is the Global Head of Marketing at Phorest. Sorcha contributes to the Phorest blog with tips to help salon owners leverage their online presence, to get their clients back in more often, spending more and generating referrals. Sorcha has also written for Social Media Today, State of Digital, Social Media Perth among other leading digital marketing websites. She has headed up marketing teams in Perth and Dublin, and over the past 15 years has helped businesses in all industries increase their visibility online in order to increase website traffic, bookings and sales. Sorcha has won multiple awards for her SEO achievements, including Best Overall SEO Initiative at the 2019 Search Engine Land Awards; and Best Strategy and Best Integrated Campaign at the 2019 Digital Media Awards.\",\"sameAs\":[\"https:\/\/x.com\/sorchamullis\"],\"url\":\"https:\/\/www.phorest.com\/ca\/blog\/author\/sorcha-mullis\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Tom Chapman - How to Listen so They Will Talk - Salon Owners Summit 2023 Recap | Phorest","description":"In this workshop, Tom gets into the details of spotting signs of mental health problems and\/or suicidal thoughts in your salon clients, and what to do about it.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/","og_locale":"en_US","og_type":"article","og_title":"Tom Chapman - How to Listen so They Will Talk - Salon Owners Summit 2023 Recap | Phorest","og_description":"In this workshop, Tom gets into the details of spotting signs of mental health problems and\/or suicidal thoughts in your salon clients, and what to do about it.","og_url":"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/","og_site_name":"Phorest","article_publisher":"https:\/\/www.facebook.com\/phorestsalonsoftware","article_published_time":"2023-02-28T17:34:53+00:00","article_modified_time":"2023-03-01T12:47:52+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2023\/02\/28173151\/Tom-Chapman-150x150.jpg","type":"image\/jpeg"}],"author":"Sorcha Mullis","twitter_card":"summary_large_image","twitter_image":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2023\/02\/28173151\/Tom-Chapman-150x150.jpg","twitter_creator":"@sorchamullis","twitter_site":"@thephorestword","twitter_misc":{"Written by":"Sorcha Mullis","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#article","isPartOf":{"@id":"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/"},"author":{"name":"Sorcha Mullis","@id":"https:\/\/www.phorest.com\/ca\/#\/schema\/person\/4389710db3e49dbf50ce52b3a3dc9d25"},"headline":"Tom Chapman &#8211; How to Listen so They Will Talk &#8211; Salon Owners Summit 2023 Recap","datePublished":"2023-02-28T17:34:53+00:00","dateModified":"2023-03-01T12:47:52+00:00","mainEntityOfPage":{"@id":"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/"},"wordCount":1457,"commentCount":0,"publisher":{"@id":"https:\/\/www.phorest.com\/ca\/#organization"},"image":{"@id":"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#primaryimage"},"thumbnailUrl":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2023\/02\/28173151\/Tom-Chapman.jpg","articleSection":["Salon Owner's Summit","Training"],"inLanguage":"en-CA","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/","url":"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/","name":"Tom Chapman - How to Listen so They Will Talk - Salon Owners Summit 2023 Recap | Phorest","isPartOf":{"@id":"https:\/\/www.phorest.com\/ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#primaryimage"},"image":{"@id":"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#primaryimage"},"thumbnailUrl":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2023\/02\/28173151\/Tom-Chapman.jpg","datePublished":"2023-02-28T17:34:53+00:00","dateModified":"2023-03-01T12:47:52+00:00","description":"In this workshop, Tom gets into the details of spotting signs of mental health problems and\/or suicidal thoughts in your salon clients, and what to do about it.","breadcrumb":{"@id":"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#breadcrumb"},"inLanguage":"en-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/"]}]},{"@type":"ImageObject","inLanguage":"en-CA","@id":"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#primaryimage","url":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2023\/02\/28173151\/Tom-Chapman.jpg","contentUrl":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2023\/02\/28173151\/Tom-Chapman.jpg","width":1200,"height":628},{"@type":"BreadcrumbList","@id":"https:\/\/www.phorest.com\/ca\/blog\/tom-chapman-how-to-listen-so-they-will-talk-salon-owners-summit\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.phorest.com\/ca\/"},{"@type":"ListItem","position":2,"name":"Tom Chapman &#8211; How to Listen so They Will Talk &#8211; Salon Owners Summit 2023 Recap"}]},{"@type":"WebSite","@id":"https:\/\/www.phorest.com\/ca\/#website","url":"https:\/\/www.phorest.com\/ca\/","name":"Phorest","description":"Salon Software for Hair, Beauty, Barber &amp; Spa Businesses","publisher":{"@id":"https:\/\/www.phorest.com\/ca\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.phorest.com\/ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-CA"},{"@type":"Organization","@id":"https:\/\/www.phorest.com\/ca\/#organization","name":"Phorest Salon Software","url":"https:\/\/www.phorest.com\/ca\/","logo":{"@type":"ImageObject","inLanguage":"en-CA","@id":"https:\/\/www.phorest.com\/ca\/#\/schema\/logo\/image\/","url":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2019\/10\/24141402\/phorest-acorn-logo1.png","contentUrl":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2019\/10\/24141402\/phorest-acorn-logo1.png","width":201,"height":202,"caption":"Phorest Salon Software"},"image":{"@id":"https:\/\/www.phorest.com\/ca\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/phorestsalonsoftware","https:\/\/x.com\/thephorestword","https:\/\/instagram.com\/phorest_salon_software","https:\/\/www.linkedin.com\/company\/phorest?trk=company_name","https:\/\/www.pinterest.com\/phorestss\/","https:\/\/plus.google.com\/u\/0\/b\/101418954139594616916\/101418954139594616916\/posts\/p\/pub"]},{"@type":"Person","@id":"https:\/\/www.phorest.com\/ca\/#\/schema\/person\/4389710db3e49dbf50ce52b3a3dc9d25","name":"Sorcha Mullis","image":{"@type":"ImageObject","inLanguage":"en-CA","@id":"https:\/\/www.phorest.com\/ca\/#\/schema\/person\/image\/","url":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2024\/06\/10104326\/Curl-side-yellow-150x150.jpg","contentUrl":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2024\/06\/10104326\/Curl-side-yellow-150x150.jpg","caption":"Sorcha Mullis"},"description":"Sorcha Mullis is the Global Head of Marketing at Phorest. Sorcha contributes to the Phorest blog with tips to help salon owners leverage their online presence, to get their clients back in more often, spending more and generating referrals. Sorcha has also written for Social Media Today, State of Digital, Social Media Perth among other leading digital marketing websites. She has headed up marketing teams in Perth and Dublin, and over the past 15 years has helped businesses in all industries increase their visibility online in order to increase website traffic, bookings and sales. Sorcha has won multiple awards for her SEO achievements, including Best Overall SEO Initiative at the 2019 Search Engine Land Awards; and Best Strategy and Best Integrated Campaign at the 2019 Digital Media Awards.","sameAs":["https:\/\/x.com\/sorchamullis"],"url":"https:\/\/www.phorest.com\/ca\/blog\/author\/sorcha-mullis\/"}]}},"_links":{"self":[{"href":"https:\/\/www.phorest.com\/ca\/wp-json\/wp\/v2\/posts\/124813","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.phorest.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.phorest.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.phorest.com\/ca\/wp-json\/wp\/v2\/users\/40019"}],"replies":[{"embeddable":true,"href":"https:\/\/www.phorest.com\/ca\/wp-json\/wp\/v2\/comments?post=124813"}],"version-history":[{"count":2,"href":"https:\/\/www.phorest.com\/ca\/wp-json\/wp\/v2\/posts\/124813\/revisions"}],"predecessor-version":[{"id":125119,"href":"https:\/\/www.phorest.com\/ca\/wp-json\/wp\/v2\/posts\/124813\/revisions\/125119"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.phorest.com\/ca\/wp-json\/wp\/v2\/media\/124795"}],"wp:attachment":[{"href":"https:\/\/www.phorest.com\/ca\/wp-json\/wp\/v2\/media?parent=124813"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.phorest.com\/ca\/wp-json\/wp\/v2\/categories?post=124813"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.phorest.com\/ca\/wp-json\/wp\/v2\/tags?post=124813"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}