{"id":136335,"date":"2019-05-07T00:00:00","date_gmt":"2019-05-07T00:00:00","guid":{"rendered":"https:\/\/www.phorest.com\/blog\/salon-employee-bios\/"},"modified":"2023-11-23T16:20:26","modified_gmt":"2023-11-23T16:20:26","slug":"salon-employee-bios","status":"publish","type":"post","link":"https:\/\/www.phorest.com\/ca\/blog\/salon-employee-bios\/","title":{"rendered":"3 Tips That Will Make Your Salon Employee Bios Stand Out"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">It\u2019s no secret that therapists and stylists create and nurture trustworthy relationships with their clients \u2013 some of which last for years. Why not help build these relationships from day one with a virtual handshake? Posting employee bios on your salon\u2019s website, app, or even social media accounts is a great way to initiate contact. <\/span><\/p>\n<p><!--more--><\/p>\n<p><strong>Listen to the audio version of this blog, and\u00a0<a href=\"https:\/\/itunes.apple.com\/ca\/podcast\/the-phorest-blog\/id1182467915?mt=2\" target=\"_blank\" rel=\"noopener noreferrer\">subscribe to the Phorest Blog Podcast here<\/a>:<\/strong><\/p>\n<p><iframe title=\"Spotify Embed: 3 Tips That Will Make Your Salon Employee Bios Stand Out\" style=\"border-radius: 12px\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed\/episode\/390GatmkrssNRIwwsLpi6Z?si=o374RpJaR4a1SWFZKdVsnQ&#038;utm_source=oembed\"><\/iframe><\/p>\n<h2>Top 3 Tips To Write Captivating Employee Bios<\/h2>\n<p><span style=\"font-weight: 400;\">Based on our data, we know that one of the most popular features of our <a href=\"https:\/\/www.phorest.com\/features\/salon-booking-app\/\" target=\"_blank\" rel=\"noopener\">Salon Branded App<\/a> is the Staff Profiles section. However, writing biographies is notoriously hard. It might sound odd, but having to write your own bio often leads to writer&#8217;s block. You know you&#8217;re great at what you do, but you&#8217;re conscious not to sound too boastful. How long should it be? How many of your qualifications should you list out? <\/span><\/p>\n<p>And getting your staff bios right isn&#8217;t just good for the overall look of your business, but for client retention, too. In research conducted by Phorest, it was unveiled that <strong>a massive 69% of people would follow their preferred stylist to a new salon<\/strong>, showing that your team are one of your most important assets to highlight.<\/p>\n<p><span style=\"font-weight: 400;\">Here are three main points to help you make it just right.<\/span><\/p>\n<blockquote>\n<p>Related |\u00a0<a href=\"https:\/\/www.phorest.com\/blog\/salon-bookings-website\/\" target=\"_blank\" rel=\"noopener noreferrer\">9 Super Easy Ways to Get People Visiting Your Salon Website and Booking Appointments<\/a><\/p>\n<\/blockquote>\n<h3>1. Highlight Your Professional Qualifications<\/h3>\n<p>The first step to a good salon employee bio is highlighting professional skills. This can include:<\/p>\n<ul>\n<li>Education<\/li>\n<li>Years in the profession<\/li>\n<li>Certifications<\/li>\n<li>Past work experience<\/li>\n<li>Areas of expertise<\/li>\n<\/ul>\n<h3>2. Keep It Short, And Make It Personal<\/h3>\n<p>Aim for something easily skimmable. A short text; from 100 to 200 words. Make sure your tone matches your salon&#8217;s brand and atmosphere, but don&#8217;t be afraid to include a personal note about each employee &#8211; get your staff involved in the process! This could relate to a fun fact, personal interests, awards won, etc. Ultimately, salon and spa staff bios should be equally likeable and knowledgeable to make it easier for your customers to relate. And remember that often, the most appealing bios end up being the ones who aren&#8217;t shy from going a little off track from the formalities.<\/p>\n<h3>3. Indicate What Services They Can Be Booked For<\/h3>\n<p>It&#8217;s important to make it clear to potential clients who in your salon can provide which services. Under your staff&#8217;s bio <em>&#8211; or as a conclusion to it &#8211;<\/em> enumerate what services they can offer. This helps new customers understand who they should book with for a haircut vs. a color, a pedicure vs. a facial, etc.<\/p>\n<p>One last thought. Your clients can go to any qualified stylist or therapist&#8230; so why should they come to your staff?<\/p>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16155\" src=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2017\/05\/18144758\/Employee-Biographies.jpg\" alt=\"employee bios\" width=\"800\" height=\"300\" srcset=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2017\/05\/18144758\/Employee-Biographies.jpg 800w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2017\/05\/18144758\/Employee-Biographies-300x113.jpg 300w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2017\/05\/18144758\/Employee-Biographies-768x288.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/h2>\n<h3 dir=\"ltr\">If You&#8217;re A Phorest Salon Software Client&#8230;<\/h3>\n<p>The <a href=\"https:\/\/www.phorest.com\/features\/salon-scheduling-software\/\" target=\"_blank\" rel=\"noopener\">Phorest Go app,<\/a> includes a <em>Staff Profiles<\/em> section, allowing your clients to see what stylists or therapists can be booked for what services, read their bios and book their next appointment. <a href=\"https:\/\/www.phorest.com\/features\/salon-management-app\/\" target=\"_blank\" rel=\"noopener noreferrer\">Find out more about the Phorest Go app here.<\/a><\/p>\n<p>Got feedback? Let us know either in the comments below or on\u00a0<a href=\"https:\/\/www.instagram.com\/phorestsalonsoftware\" rel=\"noopener\">Instagram<\/a> too!<\/p>\n<h5>Featured image shot on location of\u00a0<a href=\"https:\/\/www.facebook.com\/LeesonBeautyLounge\/\" target=\"_blank\" rel=\"noopener noreferrer\">Leeson Beauty Lounge<\/a>, in Dublin. \u00a9 2018 Phorest Salon Software. This post was originally published in June 2017 and has been updated for accuracy and comprehensiveness.<\/h5>\n\n<div class=\"align wp-block-bannercta\">\n\n\n<div class=\"relative lg:mb-10 overflow-hidden bg-green-dark\" >\n  <div class=\"container py-16 px-12 lg:py-24 flex items-center  justify-center  flex-wrap relative z-10\">\n   <div class=\"w-full mr-0 mb-6 md:mr-12 md:mb-0  md:w-2\/3 \" >\n   <h2 class=\"text-white mb-2 text-3xl text-center md:text-left lg:text-4xl\" style=\"color:white;\"><p>Interested in seeing how Phorest can revolutionize your clinic, salon, or spa?<\/p>\n<\/h2>\n  \n  <\/div>\n                      <a href=\"https:\/\/www.phorest.com\/ca\/custom-demo\/?request_type=Demo%20request\" style=\"color:white; text-decoration:none;\" class=\"rounded btn-demo-cta button bg-red text-white hover:bg-red-light md:px-8 rounded-none mb-4 sm:mb-0\" data-ol-has-click-handler=\"\">\n                  Book a Demo\n              <\/a>\n            <\/div>\n<\/div>\n\n\n<div>\n  <div class=\"acf-innerblocks-container\"><\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>It\u2019s no secret that therapists and stylists create and nurture trustworthy relationships with their clients \u2013 some of which last for years. Why not help build these relationships from day one with a virtual handshake? Posting employee bios on your salon\u2019s website, app, or even social media accounts is a great way to initiate contact.<\/p>\n","protected":false},"author":25,"featured_media":109543,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9649,9651],"tags":[12797,12798,12796,12659,10864,9768,12538],"class_list":["post-136335","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-management","category-staff","tag-bio-ca","tag-biography-ca","tag-employee-ca","tag-profile-ca","tag-salon-employees-ca","tag-staff-ca","tag-staff-qualifications-ca"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3 Tips That Will Make Your Salon Employee Bios Stand Out | Phorest<\/title>\n<meta name=\"description\" content=\"Your staff shares relationships with their clients - some of which last for years. 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Why not help build these relationships from day one, with employee bios?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.phorest.com\/ca\/blog\/salon-employee-bios\/\" \/>\n<meta property=\"og:site_name\" content=\"Phorest\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/phorestsalonsoftware\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-07T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-23T16:20:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2019\/05\/16131703\/BeastOfBeauty_3tips-150x150.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1153\" \/>\n\t<meta property=\"og:image:height\" content=\"442\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alex B\u00e9lisle-Springer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2019\/05\/16131703\/BeastOfBeauty_3tips-150x150.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@thephorestword\" \/>\n<meta name=\"twitter:site\" content=\"@thephorestword\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alex B\u00e9lisle-Springer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/salon-employee-bios\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/salon-employee-bios\/\"},\"author\":{\"name\":\"Alex B\u00e9lisle-Springer\",\"@id\":\"https:\/\/www.phorest.com\/ca\/#\/schema\/person\/ffd80693198c2f00b7eb7a39d1894c55\"},\"headline\":\"3 Tips That Will Make Your Salon Employee Bios Stand Out\",\"datePublished\":\"2019-05-07T00:00:00+00:00\",\"dateModified\":\"2023-11-23T16:20:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/salon-employee-bios\/\"},\"wordCount\":583,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/salon-employee-bios\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2019\/05\/16131703\/BeastOfBeauty_3tips.jpg\",\"keywords\":[\"bio\",\"biography\",\"employee\",\"profile\",\"salon employees\",\"staff\",\"staff qualifications\"],\"articleSection\":[\"Management\",\"Staff\"],\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.phorest.com\/ca\/blog\/salon-employee-bios\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/salon-employee-bios\/\",\"url\":\"https:\/\/www.phorest.com\/ca\/blog\/salon-employee-bios\/\",\"name\":\"3 Tips That Will Make Your Salon Employee Bios Stand Out | Phorest\",\"isPartOf\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/salon-employee-bios\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.phorest.com\/ca\/blog\/salon-employee-bios\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2019\/05\/16131703\/BeastOfBeauty_3tips.jpg\",\"datePublished\":\"2019-05-07T00:00:00+00:00\",\"dateModified\":\"2023-11-23T16:20:26+00:00\",\"description\":\"Your staff shares relationships with their clients - some of which last for years. 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