{"id":159061,"date":"2025-09-12T09:24:19","date_gmt":"2025-09-12T09:24:19","guid":{"rendered":"https:\/\/www.phorest.com\/blog\/motivating-teams-leading-with-passion-vulnerability-and-vision\/"},"modified":"2025-09-12T09:24:19","modified_gmt":"2025-09-12T09:24:19","slug":"motivating-teams-leading-with-passion-vulnerability-and-vision","status":"publish","type":"post","link":"https:\/\/www.phorest.com\/ca\/blog\/motivating-teams-leading-with-passion-vulnerability-and-vision\/","title":{"rendered":"Motivating Teams: Leading with Passion, Vulnerability, and Vision"},"content":{"rendered":"\n<p>As a salon and spa owner, I know that great results start with a motivated and inspired team. In today\u2019s world, keeping a team engaged is more challenging than ever, but I\u2019ve learned that when we cultivate a culture of fun, transparency, vulnerability, and open communication, anything is possible. At <a href=\"https:\/\/soleil-salon.com\/\">Soleil Salon &amp; Spa<\/a>, we\u2019ve endured four years of back-to-back challenges. Yet, through creativity and strategic use of technology\u2014particularly Phorest Salon Software\u2014we have built a team that thrives on growth, even in the most difficult of circumstances.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The Power of Transparency and Trust<\/strong><\/h2>\n\n\n\n<p>When the pandemic hit in 2020, our industry was shaken to its core. I reopened my salon with just eight staff members after the pandemic, down from 22. After two years of rebuilding my salon, a devastating flood in February 2023 damaged 80% of Soleil\u2014the walls, floors, office, and equipment were destroyed. Just three months earlier, my home had flooded, too. It was exhausting.\u00a0<\/p>\n\n\n\n<p>Instead of hiding these challenges, I chose transparency. Speaking from the heart, I acknowledge that we needed help. I motivated my team by being transparent about our situation, speaking from the heart, and acknowledging that I needed their help.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"892\" height=\"1024\" src=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/09125005\/Screenshot-2025-09-09-at-13.46.59-min-892x1024.png\" alt=\"\" class=\"wp-image-158995\" style=\"width:373px;height:auto\" srcset=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/09125005\/Screenshot-2025-09-09-at-13.46.59-min-892x1024.png 892w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/09125005\/Screenshot-2025-09-09-at-13.46.59-min-261x300.png 261w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/09125005\/Screenshot-2025-09-09-at-13.46.59-min-768x882.png 768w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/09125005\/Screenshot-2025-09-09-at-13.46.59-min.png 1158w\" sizes=\"auto, (max-width: 892px) 100vw, 892px\" \/><\/figure>\n\n\n\n<p>They trusted me, and with their help, we created policies, challenges, rewards, and goals which\u00a0encouraged growth, success, and teamwork even in the darkest of times. Despite our financial challenges, I made sure to reward their wins. Now, my team takes pride in Soleil, knowing where we were and where we are now.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Setting Up My Team for Success<\/h2>\n\n\n\n<p>By utilizing <a href=\"https:\/\/www.phorest.com\/features\/salon-accounting-software\/\"><strong>Phorest Insights Dashboard<\/strong><\/a> in Reports for the owner to stay on track and <a href=\"https:\/\/www.phorest.com\/features\/salon-rostering-software\/\"><strong>Staff Goals<\/strong><\/a> for the team, we break down yearly goals into <strong>13-week sprints, <\/strong>where goals at the end of the 13 weeks are broken down week-by-week into smaller, more manageable tasks.<\/p>\n\n\n\n<p>This repetition, combined with coaching and encouragement, helps our team stay connected to their goals while also delivering an exceptional guest experience. And now, with the evolution of <em>the <\/em><strong><em>Unicorn Challenge<\/em><\/strong>, which I\u2019ll explain later, tracking these goals has become more engaging and rewarding than ever.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How Do I Motivate My Team?<\/strong><\/h2>\n\n\n\n<p>First and foremost, I see my team as my <strong>first guests<\/strong>\u2014their experience at Soleil matters just as much as our clients\u2019 experience does. Creating this positive experience means:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Regular one-to-one meetings to understand their aspirations and challenges<\/li>\n\n\n\n<li>Vision boards using the QLife Map to visualize goals across five key areas (Financial, Physical, Professional, Relational, and Spiritual)<\/li>\n\n\n\n<li>Eight strategic summits yearly to celebrate wins and realign our focus<\/li>\n\n\n\n<li>Recognition through birthday celebrations, anniversary gifts, and public acknowledgement of achievements<\/li>\n\n\n\n<li>Investment in education\u2013in-house, external, and online training opportunities<\/li>\n\n\n\n<li>Implementation of Qnity\u2019s weekly growth tracker to help staff visualize their progress and stay accountable<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/09125246\/IMG_1836-min-1024x768.jpg\" alt=\"\" class=\"wp-image-159004\" style=\"width:496px;height:auto\" srcset=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/09125246\/IMG_1836-min-1024x768.jpg 1024w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/09125246\/IMG_1836-min-300x225.jpg 300w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/09125246\/IMG_1836-min-768x576.jpg 768w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/09125246\/IMG_1836-min-1536x1152.jpg 1536w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/09125246\/IMG_1836-min-2048x1536.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>For new team members, we introduce the \u201cME vs. ME\u201d concept\u2013focusing on beating their own numbers from the previous week rather than competing with others. This builds confidence and creates a supportive culture where everyone celebrates personal growth.<\/p>\n\n\n\n<p>Using <a href=\"https:\/\/www.phorest.com\/features\/salon-rostering-software\/\">PhorestGo<\/a>, we track weekly goals across four key metrics:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Service Sales<\/li>\n\n\n\n<li>Retail Sales<\/li>\n\n\n\n<li>Client Count<\/li>\n\n\n\n<li>Average Ticket\u00a0<\/li>\n<\/ul>\n\n\n\n<p>These intentional actions create an environment where my team knows they\u2019re valued and supported \u2014 transforming everyday work into something meaningful.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Maintaining a Healthy Work Environment With Agreements &amp; Policies<\/h2>\n\n\n\n<p>Beyond technical skills, we emphasize technology, financial literacy, advanced education, mental health, and nutrition\u2014ensuring holistic growth and development. To maintain a healthy work environment, we uphold a <strong>No Drama<\/strong>, <strong>Boundaries Agreement<\/strong>, and <strong>Be\u2026 Policy<\/strong>, which fosters clarity and shared purpose.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/11133710\/IMG_0419-768x1024.jpg\" alt=\"\" class=\"wp-image-159021\" style=\"width:358px;height:auto\" srcset=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/11133710\/IMG_0419-768x1024.jpg 768w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/11133710\/IMG_0419-225x300.jpg 225w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/11133710\/IMG_0419-1152x1536.jpg 1152w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/11133710\/IMG_0419-1536x2048.jpg 1536w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/11133710\/IMG_0419-scaled.jpg 1920w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<p>Our <strong>No Drama Agreement <\/strong>ensures Soleil remains a \u201cDrama Free Zone\u201d where guests feel the high-quality, serene experience they expect. Key principles include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Don\u2019t get involved in gossip\u2014walk away from any drama.<\/li>\n\n\n\n<li>Use &#8220;I&#8221; statements instead of &#8220;You&#8221; to avoid accusatory language.<\/li>\n\n\n\n<li>Support your colleagues without getting involved in personal matters.<\/li>\n\n\n\n<li>Maintain professional boundaries with guests, avoiding personal topics.<\/li>\n\n\n\n<li>Provide feedback respectfully and ask for permission when appropriate.<\/li>\n\n\n\n<li>Report persistent gossip to management for resolution.<\/li>\n<\/ul>\n\n\n\n<p>Our <strong>Boundaries Agreement <\/strong>establishes clear expectations and non-negotiables that\u00a0 focus on cultivating a respectful, healthy, and thriving work environment:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Respect for Time:<\/strong> Arrive on time for shifts, meetings, and appointments.<\/li>\n\n\n\n<li><strong>Professional Communication:<\/strong> Communicate openly, honestly, and respectfully with teammates, management, and guests.<\/li>\n\n\n\n<li><strong>Work-Life Balance:<\/strong> Stick to scheduled hours and avoid using personal time for work unless approved.<\/li>\n\n\n\n<li><strong>Ownership of Responsibilities:<\/strong> Own your tasks, but be supportive of others when needed.<\/li>\n\n\n\n<li><strong>Commitment to Growth: <\/strong>Participate in training and development opportunities.<\/li>\n\n\n\n<li><strong>Client Interactions: <\/strong>Provide top-tier service and address guest concerns professionally.<\/li>\n\n\n\n<li><strong>Salon Space Etiquette:<\/strong> Keep work areas clean and organized.<\/li>\n\n\n\n<li><strong>Positive Environment: <\/strong>Avoid negativity\u2014Soleil is not the place for complaints or gossip.<\/li>\n\n\n\n<li><strong>Conflict Resolution: <\/strong>Address issues directly with management for constructive solutions.<\/li>\n<\/ul>\n\n\n\n<p><strong>Be\u2026 Principles <\/strong>guide daily behavior with values like<strong>:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Be Present: Engage fully and contribute.<\/li>\n\n\n\n<li>Be Kind: Treat others with empathy and respect.<\/li>\n\n\n\n<li>Be Professional: Keep a polished, solution-oriented attitude.<\/li>\n\n\n\n<li>Be Creative: Embrace innovation and your unique talents.<\/li>\n\n\n\n<li>Be Accountable: Take responsibility for your actions.<\/li>\n\n\n\n<li>Be Supportive: Celebrate your teammates&#8217; successes.<\/li>\n\n\n\n<li>Be Adaptable: Embrace change with an open mind.<\/li>\n\n\n\n<li>Be Grateful: Appreciate the opportunity to serve and grow.<\/li>\n\n\n\n<li>Be Inspired: Seek inspiration from colleagues, work, and craft.<\/li>\n\n\n\n<li>Be Exceptional: Exceed expectations in everything you do.<\/li>\n\n\n\n<li>Be Fierce: Approach challenges with courage, confidence, and determination.<\/li>\n<\/ul>\n\n\n\n<p>These frameworks create clarity and consistency, allowing our team to focus on growth.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The Unicorn Challenge: A Game Changer<\/strong><\/h2>\n\n\n\n<p>In 2023, we launched the Unicorn Challenge, a gamified, goal-setting initiative powered by Phorest Salon Software\u2019s Staff Goals feature that transformed our workflow.&nbsp;<\/p>\n\n\n\n<p>The concept: Each team member sets targets for service sales, retail sales, clients count, and average ticket. When they exceed their goals, they earn a unicorn icon in the PhorestGo app. What started as a simple visualization tool became a powerful motivator\u2013team members became obsessed with earning their unicorns!<\/p>\n\n\n\n<p>How obsessed? When I accidentally adjusted a retail sale that caused a staff member to lose her unicorns, she texted me that night:<em> \u201cI don\u2019t care about my commission, I want my DAMN UNICORN!\u201d <\/em>That\u2019s when I knew they were truly invested in the challenge.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/11133844\/IMG_0506-576x1024.jpg\" alt=\"\" class=\"wp-image-159031\" style=\"width:257px;height:auto\" srcset=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/11133844\/IMG_0506-576x1024.jpg 576w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/11133844\/IMG_0506-169x300.jpg 169w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/11133844\/IMG_0506-768x1365.jpg 768w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/11133844\/IMG_0506-864x1536.jpg 864w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/11133844\/IMG_0506-1152x2048.jpg 1152w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2025\/09\/11133844\/IMG_0506-scaled.jpg 1440w\" sizes=\"auto, (max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<p>The results speak for themselves. Instead of finishing the year at a projected -60% deficiency, we closed at just -14%. By 2024, the Unicorn Challenge evolved with Unicorn Bingo and new icons like the Robot (400+ growth), Ninjas (200-400%), and Golden Unicorn (150-199%).<\/p>\n\n\n\n<p>Looking back, the Unicorn Challenge was a turning point, encouraging growth, success, and teamwork even in the darkest of times. Despite our financial challenges, I made sure to reward their wins. Now, they take pride in Soleil, knowing where we were and where we are now.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Creating a Culture of Connection<\/strong><\/h2>\n\n\n\n<p>Having a positive company culture is another important part of making sure the team is growing in every way. Every Saturday, our huddles serve as a moment to <strong>#ACCE\u2014Appreciate, Challenge, Care, and Encourage<\/strong>\u2014our team. We stay connected through Slack, Facebook Messenger, and face-to-face check-ins to ensure we always \u201ctake the temperature\u201d of our team culture.<\/p>\n\n\n\n<p>At the end of each week, I review performance, send screenshots, celebrate wins, and on Mondays, I text projections along with personalized suggestions for improvement. The team loves seeing these numbers and projections. We have a chart where they write guest names and service opportunities, along with <strong>Mini Menus<\/strong> and upgrade pads to support add-ons.<\/p>\n\n\n\n<p>If they miss their goals, we focus on the gain, not the gap. Inspired by the book <a href=\"https:\/\/gapandgainbook.com\/\"><em>The Gap and The Gain<\/em><\/a>, I remind them not to dwell on what they didn\u2019t achieve, but to celebrate any growth\u2014even if it\u2019s just $1 more than the previous week. That perspective keeps everyone motivated and positive.<\/p>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DCxdtSoJ7AZ\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/DCxdtSoJ7AZ\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/DCxdtSoJ7AZ\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by Windham NH- Aveda  Salon &amp; Spa (@soleilsalonspanh)<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<p>For persistent challenges, we explore solutions together through more education, coaching, or training days. And when a little extra motivation is needed, I enlist peer support to create a culture where everyone lifts each other up.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>A Thriving, Drama-Free Culture<\/strong><\/h2>\n\n\n\n<p>At Soleil Salon &amp; Spa, we are more than a team\u2014we are a family of professionals who support, challenge, and celebrate each other. We\u2019ve been through the most difficult challenges, and celebrated the biggest successes together. By leading with passion, vulnerability, and vision, we\u2019ve created a thriving, drama-free environment where everyone wins. Layering fun, recognition, and goal-setting helps us build something special\u2014one magical unicorn at a time.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As a salon and spa owner, I know that great results start with a motivated and inspired team. In today\u2019s world, keeping a team engaged is more challenging than ever, but I\u2019ve learned that when we cultivate a culture of fun, transparency, vulnerability, and open communication, anything is possible. At Soleil Salon &amp; Spa, we\u2019ve &hellip; <a href=\"https:\/\/www.phorest.com\/ca\/blog\/motivating-teams-leading-with-passion-vulnerability-and-vision\/\">Continued<\/a><\/p>\n","protected":false},"author":40119,"featured_media":159042,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9645],"tags":[],"class_list":["post-159061","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Motivating Teams: Leading with Passion, Vulnerability, and Vision | Phorest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.phorest.com\/ca\/blog\/motivating-teams-leading-with-passion-vulnerability-and-vision\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Motivating Teams: Leading with Passion, Vulnerability, and Vision | Phorest\" \/>\n<meta property=\"og:description\" content=\"As a salon and spa owner, I know that great results start with a motivated and inspired team. In today\u2019s world, keeping a team engaged is more challenging than ever, but I\u2019ve learned that when we cultivate a culture of fun, transparency, vulnerability, and open communication, anything is possible. 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