{"id":30494,"date":"2018-04-19T21:04:55","date_gmt":"2018-04-19T20:04:55","guid":{"rendered":"https:\/\/phorest-ob-staging.com\/?p=30494"},"modified":"2022-11-09T12:25:04","modified_gmt":"2022-11-09T12:25:04","slug":"loyalty-rebooking-salon-clients","status":"publish","type":"post","link":"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/","title":{"rendered":"The Art Of Boosting Loyalty &#038; Rebooking Salon Clients"},"content":{"rendered":"<p>This week on #30Days2Grow, participants are being put to the challenge of working on two things: loyalty and rebooking salon clients. No easy feat. It requires a shift in our thinking. T<span style=\"font-weight: 400;\">he question shouldn\u2019t be <\/span><i><span style=\"font-weight: 400;\">\u201cdo you bring up those conversations?\u201d<\/span><\/i><span style=\"font-weight: 400;\"> but rather<\/span><i><span style=\"font-weight: 400;\"> \u201chow do you bring them up effectively with clients?\u201d<\/span><\/i><\/p>\n<p><!--more--><\/p>\n<p><strong>Listen to the audio version of this blog, and\u00a0<a href=\"https:\/\/itunes.apple.com\/ca\/podcast\/the-phorest-blog\/id1182467915?mt=2\" target=\"_blank\" rel=\"noopener noreferrer\">subscribe to the Phorest Blog Podcast here<\/a>:<\/strong><\/p>\n<p><iframe title=\"Spotify Embed: The Art of Boosting Loyalty &amp; Rebooking Salon Clients\" style=\"border-radius: 12px\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed\/episode\/33Hn1olnwejQr6HAwex1fS?si=kix0YazhQCeLloTEbmeKgA&#038;utm_source=oembed\"><\/iframe><\/p>\n<h2>Talking About Your Loyalty Program With Clients: Why &amp; How<\/h2>\n<h3>Why You Should Talk About It<\/h3>\n<p>Let\u2019s take <a href=\"\/?p=14813\" rel=\"noopener\">an example we used in a previous blog<\/a> &#8211; with the<a href=\"https:\/\/www.phorest.com\/us\/features\/salon-loyalty-program-software\/\"> Phorest Treatcard loyalty system<\/a>. And bear in mind that this is only one client; imagine applying\u00a0the concept to even a third of your client base.<\/p>\n<blockquote><p><strong><em>&#8220;<i>Say you have a regular facial client who spends \u00a3\/\u20ac\/$ 40 with you every 5 weeks. They have their Loyalty Key Tag, which they present each time they visit. After 3 or 4 visits, they have enough points for a free reward, which is an Express Manicure normally worth \u00a3\/\u20ac\/$ 14. They receive their free Express Manicure on their next visit with their paid regular Facial. This client likes the Express Manicure so much that she now books this along with her regular facial every time, increasing this client\u2019s regular spend by \u00a3\/\u20ac\/$ 14 per visit.<\/i>&#8220;<\/em><\/strong><\/p><\/blockquote>\n<p>Here&#8217;s my point: how can you make that increase in revenue if you don&#8217;t tell your clients what your loyalty program is all about, how it works, its benefits and its rewards?<\/p>\n<p>Simple, you can&#8217;t.<\/p>\n<blockquote><p>Related | <a href=\"https:\/\/www.phorest.com\/us\/blog\/25-salon-conversation-starters\/\" rel=\"noopener\">25 Salon Conversation Starters To Use With New Clients<\/a><\/p><\/blockquote>\n<h3>Ways You Can Boost Loyalty Awareness<\/h3>\n<ul>\n<li>Have a page on your website dedicated to explaining how your loyalty program works.<\/li>\n<li>Get a pamphlet designed explaining the program and give it to clients when you give them their key tag.<\/li>\n<li><span style=\"font-weight: 400;\">Make it part of the conversation at the consultation stage, the checkout or at any other moment.<\/span><\/li>\n<li>Advertise your loyalty program in your social media updates or ads, and in your SMS\/Email or <a href=\"https:\/\/www.phorest.com\/us\/features\/salon-booking-app\/\">salon app<\/a> marketing messages.<\/li>\n<li>When sending marketing material, make sure you&#8217;re always including a call to action that links to your spa or <a href=\"https:\/\/www.phorest.com\/us\/features\/online-booking\/\">salon&#8217;s online booking system.<\/a><\/li>\n<li>Get a client to talk about your program&#8217;s benefits in a video and use the testimonial to attract new takers.<\/li>\n<\/ul>\n<div class=\"mceTemp\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-87185\" src=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/21143622\/PhorestSalonSoftware_LoyaltyProgramTips_Infographic.jpg\" alt=\"\" width=\"800\" height=\"2000\" srcset=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/21143622\/PhorestSalonSoftware_LoyaltyProgramTips_Infographic.jpg 800w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/21143622\/PhorestSalonSoftware_LoyaltyProgramTips_Infographic-120x300.jpg 120w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/21143622\/PhorestSalonSoftware_LoyaltyProgramTips_Infographic-410x1024.jpg 410w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/21143622\/PhorestSalonSoftware_LoyaltyProgramTips_Infographic-768x1920.jpg 768w, https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/21143622\/PhorestSalonSoftware_LoyaltyProgramTips_Infographic-614x1536.jpg 614w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<h2>The One Script You&#8217;ll Need For Rebooking Salon Clients<\/h2>\n<p>One thing we&#8217;ve noticed over time &#8211; <em>as clients ourselves, when we go to work in salons for a hands-on perspective or even just with the data we hold<\/em> &#8211; is that the rebooking chat is often left aside. Based on that data, only 20% of the appointments booked through Phorest are rebooked on the day.<\/p>\n<p><span style=\"font-weight: 400;\">Why? Well, the most common reason we\u2019ve heard is <em>\u201cthey\u2019ll just book online.\u201d<\/em><\/span><\/p>\n<p><strong>Fair enough if they do.<\/strong><\/p>\n<p>But are you willing to leave it to pure chance? Would you not instead at least attempt to rebook them before they leave your premises, after which you become entirely dependent on their word? Clients get busy with work, life and everything in between, and the services you offer are merely forgotten &#8211; until something happens to remind them to come back. Rebooking salon clients must be an extension of your customer experience.\u00a0<span style=\"font-weight: 400;\">It doesn\u2019t have to be an awkward question. All you have to do is educate your client\u2026 you\u2019re the expert! Help them achieve the best results they can get, and they\u2019ll come back every time.<\/span><\/p>\n<p>Catch Phorest Salon Software CEO Ronan Perceval and Award-Winning Salon Owner Ellen Kavanagh discuss this (from 11mins):<\/p>\n<p><iframe loading=\"lazy\" title=\"#30Days2Grow - Ellen Kavanagh of Waxperts\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/kceeNkeu37c?start=660&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Getting clients to rebook isn&#8217;t done by asking a simple yes or no question. Asking a simple<em> &#8220;Would you like to rebook?&#8221;<\/em>\u00a0will most likely result in a quick <em>&#8220;No thanks&#8221;<\/em> or <em>&#8220;I&#8217;ll book online.&#8221;<\/em> Instead, try this the educational tactic:<\/p>\n<blockquote><p><strong><em>&#8220;In order to maintain the best results for this treatment, you would be due back in *insert time* weeks. Does the same day and time work well for you? If anything should come up, we can adjust the appointment.&#8221;<\/em><\/strong><\/p><\/blockquote>\n<p>It&#8217;s estimated that clients who rebook before they leave make an average of 50% more visits per year versus clients who don&#8217;t. Convincing enough? If not, I&#8217;ve <a href=\"https:\/\/www.phorest.com\/us\/blog\/reasons-value-rebooking-clients\/\" rel=\"noopener\">25 more reasons that will make you think twice about omitting to rebook customers<\/a>. And for more on acting like the expert you are, tune in to our Phorest FM podcast interview with Richard Ward Hair &amp; Metrospa&#8217;s Salon Maitre D&#8217;, Gavin Hoare:<\/p>\n<p><iframe title=\"Spotify Embed: Gavin Hoare on Customer Experience &amp; Acting Like the Expert You Are\" style=\"border-radius: 12px\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed\/episode\/2bZ54tgDrJLrqebj8z5H6t?si=VN4EX9CaQuSJrBHe6KlvlA&#038;utm_source=oembed\"><\/iframe><\/p>\n<p>For more great tips, check out our full resource on <a href=\"https:\/\/www.phorest.com\/blog\/set-up-grow-successful-salon\/\">how to set up, run and grow a successful salon business<\/a>.<\/p>\n<p>Got feedback or want to know more about Phorest&#8217;s <a href=\"https:\/\/www.phorest.com\/us\/features\/salon-scheduling-software\/\">salon appointment software<\/a> and all its features? Let us know either in the comments below or tweet us <a href=\"https:\/\/www.twitter.com\/thephorestword\" rel=\"noopener\">@ThePhorestWord<\/a>!<em>\u00a0(Pssst! We\u2019re on\u00a0<a href=\"https:\/\/www.instagram.com\/phorestsalonsoftware\" rel=\"noopener\">Instagram<\/a>\u00a0too!)<\/em><\/p>\n<p>Thanks for reading! #LetsGrow<\/p>\n<hr \/>\n<h5>Featured imaged shot on location of\u00a0<a href=\"https:\/\/gmale.ie\/\" target=\"_blank\" rel=\"noopener noreferrer\">GMALE Barbers<\/a>, in Dublin. \u00a9 2017 Phorest Salon Software.<\/h5>\n","protected":false},"excerpt":{"rendered":"<p>This week on #30Days2Grow, participants are being put to the challenge of working on two things: loyalty and rebooking salon clients. No easy feat. It requires a shift in our thinking. The question shouldn\u2019t be \u201cdo you bring up those conversations?\u201d but rather \u201chow do you bring them up effectively with clients?\u201d<\/p>\n","protected":false},"author":25,"featured_media":30535,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1750],"tags":[2484,1761,4136,1753,6623,3059,6624],"class_list":["post-30494","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-loyalty-sales-marketing","tag-customer-loyalty-us","tag-loyalty-us","tag-loyalty-program-us","tag-loyalty-scheme-us","tag-rebook-clients-us","tag-rebooking-us","tag-rebooking-script-us"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Art Of Boosting Loyalty &amp; Rebooking Salon Clients | Phorest<\/title>\n<meta name=\"description\" content=\"Read the title again. The question isn&#039;t &quot;should you bring up those conversations?&quot; but rather &quot;how do you bring them up effectively?&quot; Talking about loyalty or rebooking salon clients shouldn&#039;t be awkward. All you have to do is educate your client, and he or she will come back every time.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Art Of Boosting Loyalty &amp; Rebooking Salon Clients | Phorest\" \/>\n<meta property=\"og:description\" content=\"Read the title again. The question isn&#039;t &quot;should you bring up those conversations?&quot; but rather &quot;how do you bring them up effectively?&quot; Talking about loyalty or rebooking salon clients shouldn&#039;t be awkward. All you have to do is educate your client, and he or she will come back every time.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/\" \/>\n<meta property=\"og:site_name\" content=\"Phorest\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/phorestsalonsoftware\" \/>\n<meta property=\"article:published_time\" content=\"2018-04-19T20:04:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-11-09T12:25:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/19203351\/RebookingSalonClients_1200x940_NewDimensions-150x150.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1153\" \/>\n\t<meta property=\"og:image:height\" content=\"442\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alex B\u00e9lisle-Springer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/19203351\/RebookingSalonClients_1200x940_NewDimensions-150x150.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@thephorestword\" \/>\n<meta name=\"twitter:site\" content=\"@thephorestword\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alex B\u00e9lisle-Springer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/\"},\"author\":{\"name\":\"Alex B\u00e9lisle-Springer\",\"@id\":\"https:\/\/www.phorest.com\/us\/#\/schema\/person\/ffd80693198c2f00b7eb7a39d1894c55\"},\"headline\":\"The Art Of Boosting Loyalty &#038; Rebooking Salon Clients\",\"datePublished\":\"2018-04-19T20:04:55+00:00\",\"dateModified\":\"2022-11-09T12:25:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/\"},\"wordCount\":866,\"publisher\":{\"@id\":\"https:\/\/www.phorest.com\/us\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/19203351\/RebookingSalonClients_1200x940_NewDimensions.jpg\",\"keywords\":[\"customer loyalty\",\"loyalty\",\"loyalty program\",\"loyalty scheme\",\"rebook clients\",\"rebooking\",\"rebooking script\"],\"articleSection\":[\"Loyalty\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/\",\"url\":\"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/\",\"name\":\"The Art Of Boosting Loyalty & Rebooking Salon Clients | Phorest\",\"isPartOf\":{\"@id\":\"https:\/\/www.phorest.com\/us\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/19203351\/RebookingSalonClients_1200x940_NewDimensions.jpg\",\"datePublished\":\"2018-04-19T20:04:55+00:00\",\"dateModified\":\"2022-11-09T12:25:04+00:00\",\"description\":\"Read the title again. The question isn't \\\"should you bring up those conversations?\\\" but rather \\\"how do you bring them up effectively?\\\" Talking about loyalty or rebooking salon clients shouldn't be awkward. All you have to do is educate your client, and he or she will come back every time.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/#primaryimage\",\"url\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/19203351\/RebookingSalonClients_1200x940_NewDimensions.jpg\",\"contentUrl\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/19203351\/RebookingSalonClients_1200x940_NewDimensions.jpg\",\"width\":1153,\"height\":442,\"caption\":\"rebooking salon clients\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.phorest.com\/us\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Art Of Boosting Loyalty &#038; Rebooking Salon Clients\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.phorest.com\/us\/#website\",\"url\":\"https:\/\/www.phorest.com\/us\/\",\"name\":\"Phorest\",\"description\":\"Salon Software for Hair, Beauty, Barber &amp; Spa Businesses\",\"publisher\":{\"@id\":\"https:\/\/www.phorest.com\/us\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.phorest.com\/us\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.phorest.com\/us\/#organization\",\"name\":\"Phorest Salon Software\",\"url\":\"https:\/\/www.phorest.com\/us\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.phorest.com\/us\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2019\/10\/24141402\/phorest-acorn-logo1.png\",\"contentUrl\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2019\/10\/24141402\/phorest-acorn-logo1.png\",\"width\":201,\"height\":202,\"caption\":\"Phorest Salon Software\"},\"image\":{\"@id\":\"https:\/\/www.phorest.com\/us\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/phorestsalonsoftware\",\"https:\/\/x.com\/thephorestword\",\"https:\/\/instagram.com\/phorest_salon_software\",\"https:\/\/www.linkedin.com\/company\/phorest?trk=company_name\",\"https:\/\/www.pinterest.com\/phorestss\/\",\"https:\/\/plus.google.com\/u\/0\/b\/101418954139594616916\/101418954139594616916\/posts\/p\/pub\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.phorest.com\/us\/#\/schema\/person\/ffd80693198c2f00b7eb7a39d1894c55\",\"name\":\"Alex B\u00e9lisle-Springer\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.phorest.com\/us\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2026\/03\/09222339\/AlexBelisle-Springer_Headshot_2026_byHannahCoveyPhoto-8759-150x150.jpg\",\"contentUrl\":\"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2026\/03\/09222339\/AlexBelisle-Springer_Headshot_2026_byHannahCoveyPhoto-8759-150x150.jpg\",\"caption\":\"Alex B\u00e9lisle-Springer\"},\"description\":\"Alex B\u00e9lisle-Springer is the Producer\/Resident Host of the PhorestFM podcast and the Global Education Content Lead at Phorest Salon Software. In his global education role at Phorest, he serves as an advisor for education-focused content and is a key co-creator of business education online courses for Phorest Academy, collaborating with owners, industry coaches, and consultants. As a recognized podcaster, writer, and public speaker, Alex's signature is his intentionality, his profound, thought-provoking questions, and his commitment to helping bring the industry closer together. You can find some of Alex\u2019s written pieces on the\u00a0Phorest Blog,\u00a0Beauty Launchpad,\u00a0WellSpa 360 Magazine,\u00a0SalonEVO,\u00a0Salon Today,\u00a0Professional Beauty UK,\u00a0Thrive Global,\u00a0and\u00a0Authority Magazine.\u00a0He\u2019s also delivered webinars and workshops for The Fellowship for British Hairdressing, Creative Head Salon Smart, and spoken at conferences including the Salon Owners Summit 2024 &amp; 2025, Modern Salon\u2019s Digital Summit, the Thrive Sessions, Seattle Interactive 2018, and Uppercase.\",\"sameAs\":[\"https:\/\/www.instagram.com\/a.belspring\",\"https:\/\/www.linkedin.com\/in\/alexbelislespringer\/\"],\"url\":\"https:\/\/www.phorest.com\/us\/blog\/author\/zoe-belisle-springer\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Art Of Boosting Loyalty & Rebooking Salon Clients | Phorest","description":"Read the title again. The question isn't \"should you bring up those conversations?\" but rather \"how do you bring them up effectively?\" Talking about loyalty or rebooking salon clients shouldn't be awkward. All you have to do is educate your client, and he or she will come back every time.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/","og_locale":"en_US","og_type":"article","og_title":"The Art Of Boosting Loyalty & Rebooking Salon Clients | Phorest","og_description":"Read the title again. The question isn't \"should you bring up those conversations?\" but rather \"how do you bring them up effectively?\" Talking about loyalty or rebooking salon clients shouldn't be awkward. All you have to do is educate your client, and he or she will come back every time.","og_url":"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/","og_site_name":"Phorest","article_publisher":"https:\/\/www.facebook.com\/phorestsalonsoftware","article_published_time":"2018-04-19T20:04:55+00:00","article_modified_time":"2022-11-09T12:25:04+00:00","og_image":[{"width":1153,"height":442,"url":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/19203351\/RebookingSalonClients_1200x940_NewDimensions-150x150.jpg","type":"image\/jpeg"}],"author":"Alex B\u00e9lisle-Springer","twitter_card":"summary_large_image","twitter_image":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/19203351\/RebookingSalonClients_1200x940_NewDimensions-150x150.jpg","twitter_creator":"@thephorestword","twitter_site":"@thephorestword","twitter_misc":{"Written by":"Alex B\u00e9lisle-Springer","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/#article","isPartOf":{"@id":"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/"},"author":{"name":"Alex B\u00e9lisle-Springer","@id":"https:\/\/www.phorest.com\/us\/#\/schema\/person\/ffd80693198c2f00b7eb7a39d1894c55"},"headline":"The Art Of Boosting Loyalty &#038; Rebooking Salon Clients","datePublished":"2018-04-19T20:04:55+00:00","dateModified":"2022-11-09T12:25:04+00:00","mainEntityOfPage":{"@id":"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/"},"wordCount":866,"publisher":{"@id":"https:\/\/www.phorest.com\/us\/#organization"},"image":{"@id":"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/#primaryimage"},"thumbnailUrl":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/19203351\/RebookingSalonClients_1200x940_NewDimensions.jpg","keywords":["customer loyalty","loyalty","loyalty program","loyalty scheme","rebook clients","rebooking","rebooking script"],"articleSection":["Loyalty"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/","url":"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/","name":"The Art Of Boosting Loyalty & Rebooking Salon Clients | Phorest","isPartOf":{"@id":"https:\/\/www.phorest.com\/us\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/#primaryimage"},"image":{"@id":"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/#primaryimage"},"thumbnailUrl":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/19203351\/RebookingSalonClients_1200x940_NewDimensions.jpg","datePublished":"2018-04-19T20:04:55+00:00","dateModified":"2022-11-09T12:25:04+00:00","description":"Read the title again. The question isn't \"should you bring up those conversations?\" but rather \"how do you bring them up effectively?\" Talking about loyalty or rebooking salon clients shouldn't be awkward. All you have to do is educate your client, and he or she will come back every time.","breadcrumb":{"@id":"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/#primaryimage","url":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/19203351\/RebookingSalonClients_1200x940_NewDimensions.jpg","contentUrl":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2018\/04\/19203351\/RebookingSalonClients_1200x940_NewDimensions.jpg","width":1153,"height":442,"caption":"rebooking salon clients"},{"@type":"BreadcrumbList","@id":"https:\/\/www.phorest.com\/us\/blog\/loyalty-rebooking-salon-clients\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.phorest.com\/us\/"},{"@type":"ListItem","position":2,"name":"The Art Of Boosting Loyalty &#038; Rebooking Salon Clients"}]},{"@type":"WebSite","@id":"https:\/\/www.phorest.com\/us\/#website","url":"https:\/\/www.phorest.com\/us\/","name":"Phorest","description":"Salon Software for Hair, Beauty, Barber &amp; Spa Businesses","publisher":{"@id":"https:\/\/www.phorest.com\/us\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.phorest.com\/us\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.phorest.com\/us\/#organization","name":"Phorest Salon Software","url":"https:\/\/www.phorest.com\/us\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.phorest.com\/us\/#\/schema\/logo\/image\/","url":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2019\/10\/24141402\/phorest-acorn-logo1.png","contentUrl":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2019\/10\/24141402\/phorest-acorn-logo1.png","width":201,"height":202,"caption":"Phorest Salon Software"},"image":{"@id":"https:\/\/www.phorest.com\/us\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/phorestsalonsoftware","https:\/\/x.com\/thephorestword","https:\/\/instagram.com\/phorest_salon_software","https:\/\/www.linkedin.com\/company\/phorest?trk=company_name","https:\/\/www.pinterest.com\/phorestss\/","https:\/\/plus.google.com\/u\/0\/b\/101418954139594616916\/101418954139594616916\/posts\/p\/pub"]},{"@type":"Person","@id":"https:\/\/www.phorest.com\/us\/#\/schema\/person\/ffd80693198c2f00b7eb7a39d1894c55","name":"Alex B\u00e9lisle-Springer","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.phorest.com\/us\/#\/schema\/person\/image\/","url":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2026\/03\/09222339\/AlexBelisle-Springer_Headshot_2026_byHannahCoveyPhoto-8759-150x150.jpg","contentUrl":"https:\/\/d2dfxqxblmblx4.cloudfront.net\/wp-content\/uploads\/2026\/03\/09222339\/AlexBelisle-Springer_Headshot_2026_byHannahCoveyPhoto-8759-150x150.jpg","caption":"Alex B\u00e9lisle-Springer"},"description":"Alex B\u00e9lisle-Springer is the Producer\/Resident Host of the PhorestFM podcast and the Global Education Content Lead at Phorest Salon Software. In his global education role at Phorest, he serves as an advisor for education-focused content and is a key co-creator of business education online courses for Phorest Academy, collaborating with owners, industry coaches, and consultants. As a recognized podcaster, writer, and public speaker, Alex's signature is his intentionality, his profound, thought-provoking questions, and his commitment to helping bring the industry closer together. You can find some of Alex\u2019s written pieces on the\u00a0Phorest Blog,\u00a0Beauty Launchpad,\u00a0WellSpa 360 Magazine,\u00a0SalonEVO,\u00a0Salon Today,\u00a0Professional Beauty UK,\u00a0Thrive Global,\u00a0and\u00a0Authority Magazine.\u00a0He\u2019s also delivered webinars and workshops for The Fellowship for British Hairdressing, Creative Head Salon Smart, and spoken at conferences including the Salon Owners Summit 2024 &amp; 2025, Modern Salon\u2019s Digital Summit, the Thrive Sessions, Seattle Interactive 2018, and Uppercase.","sameAs":["https:\/\/www.instagram.com\/a.belspring","https:\/\/www.linkedin.com\/in\/alexbelislespringer\/"],"url":"https:\/\/www.phorest.com\/us\/blog\/author\/zoe-belisle-springer\/"}]}},"_links":{"self":[{"href":"https:\/\/www.phorest.com\/us\/wp-json\/wp\/v2\/posts\/30494","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.phorest.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.phorest.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.phorest.com\/us\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.phorest.com\/us\/wp-json\/wp\/v2\/comments?post=30494"}],"version-history":[{"count":5,"href":"https:\/\/www.phorest.com\/us\/wp-json\/wp\/v2\/posts\/30494\/revisions"}],"predecessor-version":[{"id":118906,"href":"https:\/\/www.phorest.com\/us\/wp-json\/wp\/v2\/posts\/30494\/revisions\/118906"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.phorest.com\/us\/wp-json\/wp\/v2\/media\/30535"}],"wp:attachment":[{"href":"https:\/\/www.phorest.com\/us\/wp-json\/wp\/v2\/media?parent=30494"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.phorest.com\/us\/wp-json\/wp\/v2\/categories?post=30494"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.phorest.com\/us\/wp-json\/wp\/v2\/tags?post=30494"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}