Verna Wall & Rich Cullen: How the Best Salons Create and Maintain a High-Performance Team

Following on from the success of last year’s “Success Stories from the Salon Floor,” Phorest’s Head of Research, Verna Wall, and Lead Product Designer, Rich Cullen, took to the 2024 Salon Owners Summit stage once again to present more incredible stories from some of Phorest’s top salons. Over a year in the making, 2024’s “More … Continued

7 Things You May Not Know You Can Do With Your Phorest Salon System

As we knuckle down after the holiday season, you may have a bit of downtime after the crazy festive period. This is the perfect time to get to grips with some of Phorest’s ‘hidden gem’ features that you may not have used yet.  Set yourself up for a successful 2024 with these 7 things you … Continued

Cutting Costs – 4 Super Easy Saving Tips For Your Salon Budget

The new year is the perfect time for you and your team to reassess and refine your business strategies, cut unnecessary costs, and plan for a successful year ahead. With the ever-increasing cost of living crisis playing out across the globe, one of the most sensible resolutions for businesses, large and small, is to learn … Continued

Enough Is Enough: When It’s Okay To Fire A Bad Salon Customer

In the professional hair and beauty industry, salons and spas are often seen as sanctuaries of peace and tranquillity where clients visit to sit back, relax, and indulge in a treatment that leaves them feeling great. While this is the case most of the time, occasionally, you may encounter individuals who are disrespectful, demeaning, and … Continued

Ebook: Using AI To Simplify The Running of Your Salon [Real Examples & Prompts Included]

Are you a time-poor salon professional, stressed about the amount of time and energy you spend on admin and management tasks every day? You’re not alone. Despite being an industry dominated by creative, sociable professionals, many salon and spa owners report feeling stressed, overworked, and overwhelmed by all the tasks involved in owning their own … Continued

Phorest Reports. Now With More Dashboards for Even More Insight

This week we are winding down our coverage of the Summer Collection, but don’t worry if you feel you aren’t yet up to speed! The Summer Collection is the biggest drop of new features in Phorest history, and we aren’t done talking about them yet. So far, we’ve covered Phorest Ads Manager, PhorestGo 2.0, Expert Recommendations … Continued

You Asked. We Listened. Get Ready for PhorestGo 2.0

With the Summer Collection well underway, it’s time to get ready for our next launch; PhorestGo 2.0. Designed to be the ultimate companion for your salon team, we’ve revamped the PhorestGo app for better staff management, easier client communication, and more intuitive appointment booking.  Inspired by the feedback of hundreds of PhorestGo app users, PhorestGo … Continued

Stepping Back from Your Business: Finding Freedom and Focus

How do you step back from the business and experience the freedom you need to focus on business strategy and growth?  I remember asking myself this many times when I owned my skin and beauty clinic. I loved it like my baby. However, being stuck in the day-to-day operations can feel overwhelming and often like … Continued

5 Ways to Improve Your Salon’s Social Media Presence

In today’s digital world, your salon needs a social media presence. It doesn’t matter if you own a small local salon or a big multi-location business, being active on social media should be an essential part of your business marketing strategy.  One of the first things that people do when they hear about a new … Continued