Empower Teams & Drive Results With Phorest’s New Staff Performance Tool

Working in a super-engaged, high-performance environment can be one of the most rewarding goals for all salon teams today. Salon management teams want to keep staff motivated, engaged and focused on their performance metrics. In turn, their team members want to be challenged, empowered and inspired to achieve their potential.

Why You’ll Want To (And How You Can) Maximize Every Client Visit In 2021

Despite it being as trying as a year can be, 2020 has shown the industry’s resilience and given salon owners worldwide new strategies and tactics to look at their business. It has also given many the chance to look at performance metrics from a different angle. However, it seems that every time you pick up … Continued

Life Beyond COVID-19: You Have 3 Types Of Customers

With the threat of COVID-19 transmission still very much present in our communities, we are seeing a shift in consumers’ needs and the emergence of three main types of clients. In the hair and beauty industry, where people would have typically put a premium on convenience, skills, the provided experience and a sense of connection … Continued

How To Maintain A Post-Lockdown, Top-Quality Salon Experience

The industry is likely never to go back to the way it operated before COVID-19. As salons and spas progressively reopen, they are also shaping a new normal. However, with social distancing protocols in place, maintaining an engaging customer experience might feel slightly challenging. From cleanliness procedures to booking appointments and selling retail, various processes … Continued

Never Lose Faith: Successful Avenues For Making Money While Closed

When you look at the current crisis, the biggest concern is the sheer uncertainty of how long it’s going to last and what the long term impact on business will be. You’ll be hearing scenarios for all sorts of lengths, but the reality is, no one knows. Not even the greatest epidemiologists in the world … Continued

Navigating The Uncertainty Caused By COVID-19

There is a lot of uncertainty and fear swarming us in the world right now. And if you’re anything like me, you operate at your best when you have certainty, and you feel confident in yourself and your future. Take a huge deep breath! I’m here to tell you that we will be okay; we … Continued

What Does It Take To Set Up And Grow A Successful Salon?

Many people dream of setting up their hair or beauty salon. Turning that dream into reality, learning the ropes of business and people management, and making it work when your livelihood depends on it, however, can often leave salon owners overwhelmed by the weight of those responsibilities and hampered by feelings of self-doubt. If this … Continued

Salon Business Management: Working On The Right Things

When the industry you’re passionate about sees, on average, seven out of ten businesses operate unprofitably, doing the right things the right way isn’t just a desire, but a prerequisite for survival. The same goes for when you’re faced with “Force Majeure” situations, or sudden, unexpected events that can’t be controlled or protected against.

The Better Choices Better Leaders Make: Compliance vs Commitment

Compliance vs Commitment. When we frame an idea, a problem, or an opportunity, we are choosing our perspective. Look at a “glass as half-empty,” and we start conserving and protecting. Seeing the same glass as “half-full” and opportunity and growth emerge. Our thinking shifts simply by how we choose to look at or “frame” something. “This vs … Continued