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Learn to run, manage and grow your salon to new heights #TogetherWeGrow

Leadership / Loyalty / Management

7 min

Best Med Spa Software Loyalty and Membership Features 2026

The best med spa software in 2026 should handle scheduling, memberships, loyalty programs, treatment plans, and reporting from a single connected platform. As medical spas become increasingly competitive, clinics that rely on fragmented systems with separate tools for marketing, bookings, and client records find themselves spending more time managing software than growing their business. This … Continued

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Customer Service / Loyalty / Sales & Marketing

5 min

Building a Loyal Client Base with Smart Salon, Spa, and Clinic Technology

Loyalty looks different in 2025. In fact, 82% of consumers say that personalized experiences influence their loyalty to a brand. That’s not just a nice-to-know – it’s a loud and clear message for salons, spas, and clinics aiming to build long-term client relationships. Loyalty isn’t built at the front desk anymore. Instead, it’s built in … Continued

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Customer Service / Loyalty / Sales & Marketing / Salon Owner's Summit

5 min

Mastering the Client Lifecycle: Kati Whitledge’s Framework for Winning & Keeping Clients

At the intersection of love and people is the human need for connection. Between people and marketing, the human longing to feel recognized and engaged in ways that matter. And where marketing and love meet, we find authentic expression and real stories. But there’s something really quite special at the intersection of a “love for … Continued

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Loyalty / Loyalty / Sales & Marketing / Software Updates / Website & Apps

5 min

Digital Loyalty & Referrals: What’s New at Phorest

Loyal clients and word-of-mouth referrals are the backbone of any thriving salon, spa, or clinic. They keep your chairs full and your business growing. But in today’s digital world, traditional methods need an upgrade. That’s why Phorest is introducing our updated Digital Loyalty program and a brand new Referrals feature. Together, these tools make it … Continued

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Loyalty

4 min

5 Concrete Ways to ‘End It’ With Salon No-Shows

Sometimes, SMS or email booking reminders just aren’t enough to get a client to show up. And while it might be unattainable to eliminate no-shows completely, there are ways to reduce their frequency and ensure that the majority only occur when there’s a real emergency. Here are some of our top tips on how to … Continued

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Brand & PR / Loyalty / Management / News & Events / Sales & Marketing / Salon Owner's Summit / Staff

7 min

Verna Wall & Rich Cullen on Success Stories from the Salon Floor – Salon Owners Summit 2023 Recap

For the past 12 months, Verna Wall, Rich Cullen and the Phorest Research Team have been on the road visiting salons and on Zoom, starting conversations with business owners all over the world. They have been looking at the data and asking questions, all with a simple motive–to find out what the best salons are … Continued

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Loyalty

4 min

How To Be Fully Booked Thanks To Salon Client Retention

If your salon has a steady stream of loyal guests coming through its door, you can probably stop continuously chasing new customers and focus a little more on your salon client retention rates. You’ve done all the hard work already! Plus, a mere 5% increase in client retention can boost profits by 25%. Huge, isn’t … Continued

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