Where leaders love to learn

Eat This, Not That: Compliance vs Commitment

Compliance vs Commitment. When we frame an idea, a problem, or an opportunity, we are choosing our perspective. Look at a “glass as half-empty,” and we start conserving and protecting. Seeing […]

Eat This Not That: Satisfied vs Loyal

Satisfied vs Loyal. When we frame an idea, a problem, or an opportunity, we are choosing our perspective. Look at a “glass as half-empty,” and we start conserving and protecting. Seeing […]

Who’s Your Bernie? Attracting The Right Clients To Your Salon

We all have a Betty. You know the type – she’s booked for a full cut and colour, the last time she was in she was 25 minutes late, and […]

The Art Of Boosting Loyalty & Rebooking Salon Clients

This week on #30Days2Grow, participants are being put to the challenge of working on two things: loyalty and rebooking salon clients. No easy feat. It requires a shift in our […]

How To Use GDPR To Build Trust And Show Clients You Care

The closer in time we get to the day the General Data Protection Regulation (GDPR) goes into effect in the EU; the higher the chances are that you will be […]

How To Be Fully Booked Thanks To Salon Client Retention

Here in Phorest, we firmly believe that if your salon has had over 3000 clients through its door, then you can stop continuously chasing new customers and focus a little […]

5 Concrete Ways to ‘End It’ With Salon No-Shows

Sometimes, SMS booking reminders just aren’t enough to get a client to show up. And while it’s crazy to think it’s possible to completely eliminate no-shows, there are ways to […]

Lively November Loyalty Marketing Ideas For Salons And Spas

It has happened. The Christmas lights on Capel Street near the Dublin HQ Office have been hung up. For us, this means that whether you already feel merry or not, […]

What Types Of Salon Loyalty Programs Actually Add Value?

Guest Article by Justin Fiddy, Business Development Grow Team at Phorest Salon Software We’ve expressed this thought before, but salons and spas are nothing alike coffee shops… so why are […]