Category: Social Media

200 Million Instagram Users Check Business Profiles Daily – Are Your Clients Able to Book as They Scroll?

In 2020, Instagram celebrated its 10th birthday. Whether you can’t imagine a time before it, or you still feel like you are getting used to it, there is no denying […]

Coronavirus Cancellations: Don’t Panic, Just Do This Instead

There has been much panic throughout the salon industry over the recent weeks surrounding COVID-19, otherwise known as coronavirus. Panic over how some small businesses will cope with clients cancelling […]

Thinking Differently: Your 2020 Blueprint For Salon Growth

Falling into the Millennial generation myself, I was quite surprised to hear Stefanie Fox Jackson, speaker at the Salon Owners Summit 2020, mention the Internet saw the light of day […]

10 Tips To Perk Up Engagement On Your Salon Instagram Profile

“How do I get better engagement?” One of the most popular questions about Instagram. The answer? It takes time, effort and whole lot of patience, but not impossible! If you’re really […]

Get Your Copy: The Salon Owner’s Guide To Instagram eBook!

Not only has Instagram gained popularity with businesses and brands in general, but given its visual nature, it has landed particularly well amongst the hair and beauty sphere, which most […]

Fun Marketing Ideas For Your Salon’s First IGTV Video

By definition, IGTV is a standalone app that allows long-form video content to be published on Instagram (although basic functionality is also available within the Instagram app and website). And […]

Everything Your Salon Needs To Know About Instagram’s IGTV App

Not too long ago, Instagram launched a new app and experience, redefining once again, how we connect with our audiences. A bit of context: Instagram started out as a photo sharing […]

Building Your Salon/Spa’s Online Presence? Mind Your Manners!

Social media is all about exchanging and building/nurturing relationships. The more genuine you are, the better. The internet has enough trolls and bots. People are looking for real connections and […]

The 10 Components Of The Perfect Instagram Business Profile

You want to put your salon or spa in the best possible position for attracting new clients and getting more online bookings. The problem is, on Instagram, you have very […]