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Learn to run, manage and grow your salon to new heights #TogetherWeGrow

Management / Sales & Marketing

7 min

Built-In Marketing vs. Separate Tools for Med Spas: Which Software Setup Actually Supports Growth?

Med spa teams juggle multiple tasks to manage their business. Behind every booked appointment, returning client, and fully utilized provider schedule is a complex system of marketing, communication, scheduling, and reporting. How those systems connect to each other has a real impact on your ability to grow. Many med spa owners reach a point where … Continued

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Customer Service / Inside Phorest / News & Events

3 min

How Phorest Achieved a World-Class NPS of 69: Inside a Customer Experience Transformation

Phorest’s average global Net Promoter Score (NPS) climbed from 47 in 2023 to a peak of 69 in May 2026 – a world-class result for B2B software. The gain came from a deliberate, company-wide client experience programme, not a single fix. Here’s exactly what changed. Key Takeaways: What is Phorest? Phorest is a salon, spa, … Continued

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Leadership / Loyalty / Management

7 min

Best Med Spa Software Loyalty and Membership Features 2026

The best med spa software in 2026 should handle scheduling, memberships, loyalty programs, treatment plans, and reporting from a single connected platform. As medical spas become increasingly competitive, clinics that rely on fragmented systems with separate tools for marketing, bookings, and client records find themselves spending more time managing software than growing their business. This … Continued

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Management / Sales & Marketing

2 min

‘Consistently Booked’ Summer Webinar Series

Join our 3-Part Growth Series Many salons and medspas struggle with inconsistent growth, schedule gaps, and the pressure of trying to market while managing the day-to-day business. That’s why we created Consistently Booked — a 3-part webinar series designed to help salons and medspas attract more clients, increase bookings, and build repeatable growth systems using … Continued

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Customer Service / Leadership / Management / News & Events / Phorest Announcements / Productivity / Sales & Marketing

4 min

Amplify Client Connection: How to Stay Present & Prepped with Phorest AI

Your clients expect the best from you. Fast replies, personalized service, and streamlined communication are all part and parcel of a modern client experience. These expectations put pressure on beauty and wellness businesses to deliver consistent results. That pressure shows up in two places: During these peak moments when your schedule is packed, you and … Continued

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Customer Service / Leadership / Salon Industry

6 min

Empathy, Understanding, and Patience: The Human Connection in Customer Service at Phorest

Having spent over two decades working across the global beauty industry, I’ve seen first hand what truly shapes a client’s experience. From managing luxury department store counters to leading education for premium brands, I’ve learned that exceptional service rarely comes down to technique alone.  The most powerful moments in customer experience often come from something … Continued

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Partnerships / Sales & Marketing

3 min

Beating the January Slump: Using OBM to Drive Bookings & Boost Visibility

For most businesses in the professional hair and beauty industry, January marks the quietest month of the year. While this seasonal slowdown is predictable, it doesn’t have to be inevitable. That’s where Phorest’s On Behalf Marketing (OBM) solution comes in. OBM helps salons maintain consistent marketing visibility and steady bookings throughout the year, without relying … Continued

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Partnerships / Sales & Marketing

2 min

Partnership Marketing: The Strategy Every Hair, Beauty & Aesthetics Business Needs 

In the professional hair and beauty industry, great relationships have always been at the heart of success. Today, those relationships are going beyond the chair and treatment room, expanding into the ways that salons, clinics, and spas market themselves.  In the age of information overload, consumers are bombarded with advertising, and traditional marketing struggles to … Continued

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