Celebrating 10 Years of the Phorest Client Experience Awards

What started as a simple idea has become a global celebration. The Phorest Client Experience Awards recognises the salons, spas, and clinics that go above and beyond to deliver exceptional client care. And as we mark the 10th anniversary of the awards, we are looking back at the journey from the perspective of Shauna Grace, … Continued

Why Salons, Spas, and Clinics Are Upgrading to Smarter, More Intuitive Systems

If there’s one thing every salon, clinic, and spa owner can agree on, it’s this: there are never enough hours in the day. Between juggling schedules, keeping staff happy, and making sure clients leave smiling, “busy” can sometimes feel like a permanent state of being. But here’s the truth… being busy doesn’t have to mean … Continued

How Smart Salons, Spas, and Clinics Use Data to Unlock Hidden Growth

Did you know that businesses that actively track their goals and act on that data can hit their goals 96% of the time? No, it’s not magic. It’s just math.  Running a successful business has always relied on instinct. You’ve learned to read your clients, sense when to launch a promotion, and know when your … Continued

The Secret to Scalable Salon, Spa, and Clinic Growth – Motivating Your Team to Succeed

Ambitious salons, spas, and clinics across North America are scaling fast: expanding teams, opening new locations, and introducing premium, in-demand services. However, we know this much is true: sustainable growth doesn’t just come from new revenue streams. It comes from the people who power them. When your team is motivated, supported, and growing alongside the … Continued

Building a Loyal Client Base with Smart Salon, Spa, and Clinic Technology

Loyalty looks different in 2025. In fact, 82% of consumers say that personalized experiences influence their loyalty to a brand. That’s not just a nice-to-know – it’s a loud and clear message for salons, spas, and clinics aiming to build long-term client relationships. Loyalty isn’t built at the front desk anymore. Instead, it’s built in … Continued

How Innovating Salons, Clinics, and Spas are Automating Client Growth for More Bookings

At Phorest, we know that 30% of bookings happen when salons, spas, or clinics are closed. We also know that we’re seeing a shift. The fastest-growing salons, spas, and clinics aren’t just adding more staff, spending more on ads, or extending their hours. They’re building smarter systems: automated pipelines that consistently bring in new clients, … Continued

Celebrating the Heart of the Salon, Spa, and Clinic on Hairdresser Appreciation Day

In every salon, spa, or clinic, there’s a quiet kind of magic happening every day. It’s in the way a stylist helps someone see themselves with new confidence. In the care a therapist shows to a client who needs a moment to breathe. And in the dedication it takes to keep showing up – with … Continued

Dot Phrasing – The Smarter Way to Document

Picture this: you’re in the middle of a client consultation, carefully assessing their needs, answering questions, and building a rapport. But in the background, there’s a constant distraction – the burden of documentation. Typing out detailed notes, making sure records are accurate, and ensuring compliance can feel like a never-ending task. It slows you down, … Continued

Hidden Gems: Phorest Tools to Transform Your Team

At the Phorest Salon Owners Summit 2025, Paddy Monaghan, the Chief Product Officer, and Rich Cullen, the Lead Product Designer at Phorest, unveiled hidden features that help salons, spas, and clinics maximize efficiency, empower their staff, and elevate business performance. This keynote highlighted Phorest’s deep connection with our clients, five powerful tools that salons, spas, … Continued