How to Build Trust and Credibility on Social Media as a Medi-Aesthetic Clinic

Long gone are the days when social media was an optional extra to promote your medi-aesthetic clinic. Now, if you aren’t utilising the power of social platforms, you are automatically putting your business on the back foot of your competitors. The good news? You don’t need high-budget videos or millions of followers to build credibility. … Continued

What Quality Assurance Really Means for Your Spa, Clinic, and Salon Software

A peek behind the curtain: how rigorous testing ensures reliability, data safety, and smooth day-to-day operations for busy salons, spas, and clinics. “In a salon, clinic, or spa, confidence begins in the mirror — but it’s sustained by the systems you can trust behind the scenes.” The usual rhythm of a busy salon, spa, or … Continued

7 Ways Phorest Salon Software Keeps Your Business Cyber-Secure

In a world where cyber threats and data breaches are more pervasive than ever, keeping your salon, clinic, or spa protected, both online and offline, is crucial. Salon clients are becoming increasingly conscious of how their personal information is handled, and as a business owner, it’s your responsibility to protect them.  At Phorest, we’re committed … Continued

Online, On-Demand & On-The-Go Training With Phorest Academy

As a business owner, moving to a new salon software provider can be an exciting time. You want to see your business grow, and are confident that making the switch is another stepping stone towards reaching your goals. More than just a software company, Phorest Salon Software is, and has always also been a caring … Continued

It’s Time To Celebrate The Client Experience Award 2018!

You use Phorest Salon Software. You’ve kept your salon reviews consistently high at 4/5 or above for 12 consecutive months, and have recently received the Client Experience Award 2018 in the mail! Massive congratulations! What’s next?

Why Having A Salon Coach Or A Mentor Is So Important

For many of you, already 25 days have passed since the beginning of #30Days2Grow’s second edition. Five more and you’ll have completed the 30-day salon challenge; you’re almost there! Now, think about what will have changed in your salon. Start asking yourself what will have been the most rewarding part of taking the challenge? Did … Continued

If We Had To Run A Salon Or Spa As Of Today, We Would…

This summer, a little before we launched the #30Days2Grow salon challenge, Phorest Salon Software CEO Ronan Perceval wrote an open letter to the salon industry. If you didn’t get the chance to read it back then, it discussed the current state of the industry and its deep discounting culture. By the end of it, we … Continued

How Millennials Are Securing Your Future In The Hair And Beauty Industry

The world is moving towards an experience economy. Businesses in the hair and beauty industry are well placed for this shift. I’ve worked lots of retail-based jobs in my late teens and early twenties to help pay my way through university. Often, the work would be repetitive and mundane. Standing at the till in Spar … Continued