Amplify Client Connection: How to Stay Present & Prepped with Phorest AI

Your clients expect the best from you. Fast replies, personalised service, and streamlined communication are all part and parcel of a modern client experience. These expectations put pressure on beauty and wellness businesses to deliver consistent results. That pressure shows up in two places: During these peak moments when your schedule is packed, you and … Continued

Why AI Isn’t Replacing Salon, Spa, and Clinic Professionals — It’s Giving Them Their Time Back

Let’s start with the obvious — because it’s the part that tends to get lost in the noise. The human touch will never be replaced. No algorithm can replicate the way a great therapist reads a room the second a client walks in. The subtle shift in tone when someone’s had a hard week. The … Continued

Delegate to Elevate

Booked and busy – what every business owner wants. While desirable, it does have its costs: sleepless nights and overwhelming stress.  Heather Harris knows this all too well.  A nationally recognised stylist, salon owner, business leader, and celebrated speaker, Heather brings a plethora of insight around entrepreneurship and leadership. As the Founder and CEO of … Continued

Tom Kuhn: The ‘Gridy’ Art of Getting Things Done

Tom Kuhn, CEO of Qnity – an organisation offering education and tools for economic empowerment in the beauty industry – ran an excellently practical workshop at the 2024 Salon Owners Summit.  Addressing the room, Tom asked, “Who here is an ‘ideas person’, but finds their ideas rarely make it to fruition?” Unsurprisingly, in a room … Continued

Between Alienation & Belonging, Never Just a Haircut or Beauty Service

“You’ll be on in roughly 10 minutes.” the Salon Owners Summit A/V team tells me quietly. Here I am, after a little over six months of brainstorming, ideation, research, and preparation culminating in a keynote on the power of cultivating inclusive spaces for clients and employees alike. As the adrenaline starts rushing through every cell … Continued