The #SalonRetailWeek Industry Challenge: Winners Announced!

Did you know that 88% of salons are not actively promoting their retail to their clients? Or that even a modest increase in retail sales can push your profits up by 45%? We’re happy to share some of the results from the brand new industry challenge #SalonRetailWeek and of course, prize winners of the 2018 edition!

3 Tips To Strengthen Your Salon Retail Sales Rep Relationship

Do you ever reach out to your salon retail sales rep to tell them about what you’re putting forward as the product of the week? Do you ever let them know how successful their products are or how clients are reacting to them? If you don’t, it’s probably time you should. Strengthening your relationship with your … Continued

David Barnett’s Proven To Work 3-Step Retail Selling Technique

When we took it to Instagram to announce that we were going to have David Barnett from the High Performance Stylist as a guest on Phorest FM, the response was incredible. We knew we were on to something, but David blew it out of the ballpark. Now, for those who don’t know David Barnett, he … Continued

Salon Products: The Exclusivity Of Being Exclusive

The opportunity to stock salon products on the grounds that they would be exclusive to my business has knocked at my door quite often. The representative of a company spinning me the yarn that this particular product will only be in a select amount of salons, and only salons of a certain standard. In the … Continued

The Ins And Outs Of Selling More Retail

Let’s talk about Lisa, an award-winning stylist in a hair salon in Birmingham. She is passionate about hair, but there’s an elephant in the room. She hates selling retail because she says: “I’m just not a salesperson. I love to make people look and feel like a million dollars. Selling more retail is not what I’m about.”

Coffee For Lunch | Interview With Salon Owner Lynda Tarpey

What makes a salon, a winning salon? How does one manage retail, customer service and care altogether in a perfect balance? These were questions we had for Lynda Tarpey, director and founder of Pretty Woman, the stylish and elegant Salon and beauty boutique in Leeds, United Kingdom. More than a mere profile spotlight, this interview … Continued

How Retail Display Influences Impulsive Salon Purchases

Have you ever walked out with retail products and an expensive bill in your hands, wondering how in the world that happened? Well, studies find that we’re predictable, hence easily convincible. Sometimes, it only takes the touch of a product to land a sale. Handy, no? So what are you still waiting for to influence … Continued

The Top 3 Salon Misconceptions About Selling Retail

If selling is truly an art that needs to be learned, then selling a product to a customer shouldn’t be a performance. Avoid these top three salon misconceptions when pitching to clients and effectively reduce the chances of coming across as lame, awkward or dare I say: salesy.

Exquisite Salon Decoration Ideas For Christmas

We had such an amazing response to our last article where we gave you fine readers a FREE salon Spotify Christmas playlist. We also received a couple of requests for salon blog topics. One that was reoccurring was some salon decoration ideas for Christmas. So, being the noble, diligent artisans that we are, we decided … Continued