Celebrating Beyond Pride Month; Making Your Salon A Safer Space for The LGBTQIA+ Community All Year Round

Phorest has long celebrated and supported the LGBTQIA+ community within the salon industry and beyond. And taking the time to listen, reflect, elevate and support the experiences, voices, and contributions of this community is part of our ongoing commitment to inclusion and education. In the spirit of helping one another grow, we’ve compiled a collection … Continued

The Return of the Salon Owners Summit: Your 2023 Recap

The hour has finally arrived at the Dublin Royal Convention Centre. After a morning of mingling, conference go-ers jostle their lanyards and fresh tote bags, finish up their last bites of breakfast and eagerly stream into the auditorium to find their seats. The murmur of the crowd swells into cheers and applause as Ronan Perceval, … Continued

Liz Earle MBE on Building a Brand – Salon Owners Summit Recap 2023

Liz Earle MBE delivered a fantastic talk on day two of the 2023 Salon Owners Summit – taking the audience through her impressive career to date as a journalist, researcher, TV presenter, founder and entrepreneur, and sharing her wisdom and learnings along the way on how she built her brand. Opening her talk, Liz spoke … Continued

Verna Wall & Rich Cullen on Success Stories from the Salon Floor – Salon Owners Summit 2023 Recap

For the past 12 months, Verna Wall, Rich Cullen and the Phorest Research Team have been on the road visiting salons and on Zoom, starting conversations with business owners all over the world. They have been looking at the data and asking questions, all with a simple motive–to find out what the best salons are … Continued

Tom Chapman – How to Listen so They Will Talk – Salon Owners Summit 2023 Recap

Tom Chapman’s talk and workshop were a real highlight of the 2023 Salon Owners Summit for many people, including me. His workshop – How to Listen so They Will Talk – got into the details of spotting signs of mental health problems and/or suicidal thoughts in your salon clients (and what to do about it). … Continued

Jason Everett on Prime Pricing – Salon Owners Summit 2023 Recap

Has there been a more commonly used phrase in the past 12 months than ‘the increasing cost of living’? Everyone is feeling it, and raising prices is a hot topic among salon owners – most know they need to do it, but are afraid of what their customers will say about it. But what if … Continued

Derek Anthony & Jill Ruone on The Attraction Formula: C.U.L.T.U.R.E – Salon Owners Summit 2023 Recap

After a morning of talks in the main hall of the Salon Owner’s Summit, attendees split off into smaller groups for their chosen workshops. The convention centre buzzes as energised hair and beauty professionals from all over the world mingle, navigating the halls. Derek Anthony and Jill Ruone stand at the front of their classroom, … Continued

Jason Everett on Leadership & Motivating Your Team – Salon Owners Summit 2023 Recap

Jason Everett’s wonderfully frenetic energy was the perfect opener for the 2023 Salon Owners Summit. His main stage talk was filled with nugget after nugget of inspiration, taken from his High Performance Salon Academy training on leadership and motivation, while his workshop ‘Prime Pricing’ gave attendees a whole new way to think about how they … Continued

Dennis Van Lierop on Recruiting Gen-Z & Finding The Right People for Your Salon- Salon Owners Summit 2023 Recap

Salon recruitment is a hot topic in the industry right now, so it’s no surprise that Dennis Van Lierop’s workshop room at the 2023 Salon Owners Summit is full of people eager to learn. A trained hairdressing master, salon coach, and owner of HALO academy, Dennis Van Lierop is here to talk about how to … Continued