Where leaders love to learn

The Art Of Boosting Loyalty & Rebooking Salon Clients

This week on #30Days2Grow, participants are being put to the challenge of working on two things: loyalty and rebooking salon clients. No easy feat. It requires a shift in our thinking. The question shouldn’t be “do you bring up those conversations?” but rather “how do you bring them up effectively with clients?”

Recruitment In The Digital Age: Advertising Salon Job Openings

How we find jobs has changed. We have technology to thank for that. One of the direct knock-on effects of this reality is that finding and recruiting the right staff is becoming increasingly difficult. As if that wasn’t enough, there’s often a discrepancy between the skills hair and beauty courses teach, and the skills salon … Continued

9 Subtle Signs An Employee Is Thinking Of Leaving Your Salon

Stylists and therapists move around, particularly in the earlier days of their career. If you’re lucky enough to have one or more linchpins (someone who adds salon-wide value way beyond their role) on your team, you’ll want to keep them for as long as possible. In fact, some salon owners think that it’s their responsibility … Continued

What You Need To Know Before Buying An Existing Salon

If you have even the slightest bit of entrepreneurship in you, it is very likely that there will be a time in your hairdresser, stylist or beauty therapist career where you think: “Right, it’s time. I’m ready to run my salon (or spa!).” From there you might decide that opening a salon, clinic, or spa … Continued

Hol’ Dir Dein Exemplar: DSGVO – Handbuch Für Saloninhaber

Wenn sich dein Salon in Europa befindet, bist du den Abkürzungen GDPR oder DSGVO sicher schon oft begegnet, sei es bei Events, Online oder einfach überall in den Medien. Wir hoffen, dass wir dir diese neuen Rechtsvorschriften der Datenschutz-Grundverordnung (DSGVO), oder ‘General Data Protection Regulation’ (GDPR) im Englischen, leichter verständlich machen können. Was ist es … Continued

25 Salon Conversation Starters To Use With New Clients

Being a stylist, therapist or hairdresser might require you to put on an extroverted persona, but that doesn’t mean you always feel at ease meeting people. That being said, your chair is a special place. A place that makes people look and feel like a million dollars. That’s as much about the experience of being … Continued

Master New Skills With These 2 Spring Phorest Academy Webinars

Owning and managing a salon or spa is certainly rewarding, but not always easy. There are so many areas to look after that it can quickly become overwhelming. But because you’re leading the ship, and you want your team to feel secure and confident, you do it all to the best of your capacities (and … Continued

The 10 Components Of The Perfect Instagram Business Profile

You want to put your salon or spa in the best possible position for attracting new clients and getting more online bookings. Social media can help with this, however, on Instagram, you have very little space to do this. The Instagram ‘Bio’ section only allows for 150 characters, and your username must fit under 30 … Continued

Creating Exquisite Salon Email Subject Lines (+ Easter Templates)

Email marketing is still considered one of the very best ways to engage and attract clients while also informing them of the latest deals, news & happenings of your salon. But for them to get that information, you’re going to need them to open up the email, right? The question is, what should you say … Continued