Where leaders love to learn

Unlock Your Salon, Spa, or Clinic’s Potential with Phorest Ads Manager

Ready to transform interest into confirmed bookings and grow your salon, clinic or spa? Phorest Ads Manager is your revolutionary tool for social media advertising, designed to effortlessly connect your services with the right audience. More than just an ad platform, it’s your dedicated growth partner, streamlining ad creation and client targeting. What truly sets Phorest Ads Manager apart … Continued

Partnership Marketing: The Strategy Every Hair, Beauty & Aesthetics Business Needs 

In the professional hair and beauty industry, great relationships have always been at the heart of success. Today, those relationships are going beyond the chair and treatment room, expanding into the ways that salons, clinics, and spas market themselves.  In the age of information overload, consumers are bombarded with advertising, and traditional marketing struggles to … Continued

Celebrating 10 Years of the Phorest Client Experience Awards

What started as a simple idea has become a global celebration. The Phorest Client Experience Awards recognises the salons, spas, and clinics that go above and beyond to deliver exceptional client care. And as we mark the 10th anniversary of the awards, we are looking back at the journey from the perspective of Shauna Grace, … Continued

Motivating Teams: Leading with Passion, Vulnerability, and Vision

As a salon and spa owner, I know that great results start with a motivated and inspired team. In today’s world, keeping a team engaged is more challenging than ever, but I’ve learned that when we cultivate a culture of fun, transparency, vulnerability, and open communication, anything is possible. At Soleil Salon & Spa, we’ve … Continued

5 Med Spa Metrics That Matter

Tracking KPIs in the medi-aesthetic industry can be daunting, especially when there are many different metrics to keep an eye on. With so much data at your fingertips, it’s easy to feel overwhelmed about which numbers actually matter and which strategies will truly have an impact. In this practical guide, we’ll cover 5 key metrics … Continued

How Modern Software Helps Your Salon, Spa, or Clinic Save Time and Increase Profit

Between the back-to-back appointments, the “Can I just check?” questions from your team, and the texts from clients wondering if their appointment is actually at 3:15 or 3:30… It’s a wonder you’ve got time to drink your coffee while it’s still hot. This blog is part of the 2025 August Collection, and today, we want … Continued

How to Increase Salon, Spa, and Clinic Revenue Without Raising Prices

As a salon, spa, or clinic owner, raising your prices isn’t always an option. Between cost-of-living pressures, savvy clients shopping around, and the constant juggle of delivering a five-star experience, sometimes the last thing you want to do is rock the boat. But what if we told you that there was another way to boost … Continued

Building a Salon, Spa, or Clinic Team That Performs Better and Stays Longer

Running a salon, spa, or clinic today takes more than great hands and sharp instincts. You’re navigating rising client expectations, growing admin, and the ever-present challenge of keeping a top-tier team motivated, happy, and performing their best. At Phorest, we know that when you get the team right – that’s when the magic happens. Clients … Continued

How Salons, Spas, and Clinics in the UK Can Boost Client Loyalty – Without More Admin

Studies show that it costs up to seven times more to attract a new client than to keep an existing one, and in the current climate, every penny (and hour) counts. With rising overheads, limited time, and ever-higher client expectations, it’s no wonder that salons, spas, and clinics across the UK are flipping the script … Continued