Running a top-tier salon, spa, or clinic isn’t cheap. Between rising operating costs, increasing wages, and ever-heightening client expectations, staying profitable without cutting corners has become a serious balancing act.
For premium brands, the stakes are even higher. You’ve built your reputation on service, consistency, and experience, and the last thing you want is to cheapen that by pushing sales or slashing quality.
But what if you didn’t have to choose between protecting your margins and delivering an exceptional experience?
This blog is your guide to doing exactly that. We’ll show you how some of Australia’s most forward-thinking beauty and wellness businesses are driving more revenue without relying on heavy selling or time-draining admin. These aren’t hacks or quick fixes. Instead, we’re offering you smart, scalable tools (including a few you might already have access to in Phorest) that make profitability part of the experience.
Make Prepaid Commitments Feel Like Luxury
Premium clients don’t just book a treatment; they invest in a journey. Whether it’s a six-week skin programme, a year of hair colour refreshes, or a package of massages, they’re thinking long-term. But traditionally, selling those multi-session packages has meant in-person conversations, awkward money chats, and piles of manual admin.
Phorest’s ability to sell courses online changes that. You can package and sell treatments directly through your website, email, SMS, or social media – no face-to-face pitch required. Each course comes with a professional, shareable link, so clients can discover, purchase, and commit at any time.
For your business, it means cash in the bank before the first appointment even happens. For your clients, it’s a seamless, premium experience that feels like an exclusive membership, locking them into a full treatment journey while deepening their loyalty.
And because everything is automated, your team spends less time on paperwork and more time delivering the exceptional service your brand is known for. It’s revenue you can count on, without the pressure, and without sacrificing the luxury touches that set you apart. With the Buy Courses Online feature, you’re not just selling treatments… you’re creating committed relationships that keep clients coming back, appointment after appointment. Read more about our Memberships feature here.
A Small Shift for Big Results with Surcharging
In Australia and New Zealand, surcharging has become part of the bargain for the convenience of card payments. In fact, your clients already see it everywhere: from their local cafe to their favourite boutique.
With the PhorestPay Card Terminal, adding a surcharge is as seamless as tapping a card. At checkout, the small fee is clearly displayed, so there are no surprises. Your client understands exactly what they’re paying for, and you protect your bottom line without awkward conversations.
Here’s the thing: while each surcharge may seem tiny, the savings add up fast. Over months and years, that’s money you can reinvest into your salon, spa, or clinic – whether it’s upgrading equipment, rewarding your team, or enhancing the luxury touches your clients love.
In a market where costs are rising, surcharging is a simple, smart adjustment that keeps your standards high and your profit margins healthy. And with Phorest, the process is smooth, professional, and perfectly in line with the premium experience you deliver every single day.
Take Your Retail Further
For premium salons, spas, and clinics, retail is part of the brand experience. The right products extend your results beyond the treatment room and keep your name in your client’s daily routine. But why limit that impact to your shelves?
If you’re just getting started, Phorest’s Online Store is the quickest way to launch your retail offering with minimal setup. It’s simple, streamlined, and designed to get you selling in no time.
For salons, spas, and clinics with more advanced e-commerce needs, or those already running a Shopify store, Phorest’s Shopify integration unlocks a truly scalable online retail strategy. With automatic stock syncing between Phorest and Shopify every five minutes, you can say goodbye to double entry and prevent overselling. Product details are entered once, then updated everywhere, keeping your branding consistent, your inventory accurate, and your time free for what matters most.
Even better, orders from new clients automatically create Client Cards, and every sale is recorded in your CRM. That means every retail interaction – whether in-store or online – builds your database for future marketing opportunities.
Whether you’re taking your first step into online retail or upgrading to a more advanced system, Phorest makes it easy. From our built-in Online Store feature to our Shopify integration, your shelves become a polished, profitable (and always-on) sales channel, perfectly aligned with the premium experience your clients expect.
Toward a More Profitable, Predictable Business
Profitability should never come at the cost of the experience you’re known for. In fact, the most successful businesses in 2025 are proving the opposite – unlocking more revenue and retention by introducing systems that feel just as refined and seamless as their brand.
Phorest features are designed exactly for that. From the Buy Courses Online feature that secures future bookings, to Surcharging that quietly protects your margins, to Shopify Integration that turns retail into a round-the-clock sales channel, you’ll find tools that work as elegantly behind the scenes as your team does on the floor.
In 2025, running a premium business isn’t just about today’s appointments. Instead, we want to help you build a secure, scalable future where every detail – from your booking process to your balance sheet – works in perfect harmony.
Discover more with our 2025 August Collection to see how effortless profitability can feel.
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