Where leaders love to learn

5 Tips To Revolutionise Your Salon Business Plan

Everywhere you go, you see cheap deals. It seems like customers are always asking for discounts, and so it’s easy to feel beaten down by pricing. The problem we all have at some point is we forget that some of our customers are happy to pay our normal prices. In fact, there’s more of them … Continued

Leveraging The Client Experience Award To Increase Bookings

As you probably already know, the Phorest Salon Software Client Experience Award is not based on public votes or judging panels, but rather on how the people who spend their money in your salon or clinic felt about what you provided them with throughout the year. What you may not know, however, is that there … Continued

How Millennials Are Securing Your Future In The Hair And Beauty Industry

The world is moving towards an experience economy. Businesses in the hair and beauty industry are well placed for this shift. I’ve worked lots of retail-based jobs in my late teens and early twenties to help pay my way through university. Often, the work would be repetitive and mundane. Standing at the till in Spar … Continued

10 Need-To-Know Tips For The First-Time Salon Manager

It’s always difficult to know where to begin when you embark on the first-time salon manager journey. There are so many things to focus on, that sometimes, making your marks with an established team can prove to be difficult.

Tabatha Coffey Announced For The Salon Owners Summit 2018!

Some of the speakers already lined up for the Salon Owners Summit 2018 include Steve Martin, Gavin Hoare and Valerie Delforge. We’re delighted to announce that joining these experts in the field is Tabatha Coffey, best-selling author and the star of hit US TV Series ‘Tabatha Takes Over’!

Creating Your Salon Mission Statement

Does your salon have a mission statement? A clear-cut declaration of intent that informs you and your team of precisely what your business goal and purpose is? If not, then read on, and we’ll show you why a proper salon mission statement is needed and how to write it correctly! This should tie in nicely … Continued

#30Days2Grow Interview Series: Ellen Kavanagh of Waxperts

As you may have noticed, we haven’t released our monthly marketing ideas & toolkit, nor have we published an interview with an industry thought-leader. There’s a simple reason for this: #30Days2Grow. Join over 1,200 salons on this challenge throughout the month of July and you’ll grow your business. Guaranteed. As for industry interviews, we’re putting … Continued

A Letter From CEO Ronan Perceval To The Salon Industry

For nearly 14 years, we have been working with the salon industry and its business owners to help get their clients back in more often, and spending more. I spent the first 9 of those years out on the road visiting salon owners every day – first in Ireland and then the UK. It was … Continued

Enter This Salon Print Giveaway For A Chance To Win!

Last month, we introduced the Phorest monthly giveaways and kicked it all off with 5 copies of Phil Jackson’s ‘Hairy Book Of Email’ to give away! This month, we’re hosting a salon print giveaway, and the more you share, the more chances you have to win!