On July 17, news broke that one of Britain’s largest networks of specialist skin care clinics, sk:n, unexpectedly ceased trading on Tuesday evening, July 16. This has left over 450 beauty professionals (some reports say upwards of 800) from over 70 branches across England and Scotland suddenly unemployed. Losing your job is one of life’s … Continued
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Learn to run, manage and grow your salon to new heights #TogetherWeGrow
The Benefits of Hiring In-House Staff for Salon Owners & Professionals
The salon industry is facing a staffing problem. With the emergence of a shadow economy and an appetite for more flexibility among salon professionals, business owners across the industry are finding it increasingly difficult to hire and retain high-performing teams. In an effort to adapt, many salon owners are presented with a difficult decision: whether … Continued
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Create Memorable Moments With Salon Summer Marketing Ideas
How are you going to make sure your marketing campaigns land with your clients this summer? By taking the time to create a marketing calendar with intention, you can make things easier for yourself while also attracting more clients to your business. With this in mind, we’ve rounded up some of our top tips to … Continued
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Financial Planning Tips for Your Salon, Spa, or Clinic
Next time you are thinking about planning out the financial future of your salon, spa, or clinic, ask this simple question: Do I earn enough money from my business to live the lifestyle I want and to plan my financial future and retirement?* The Importance of Intentional Financial Planning Planning is often overlooked or done … Continued
Read articlePros And Cons of the Main Salon Pay Structures
Choosing the right business model for your salon or spa can be difficult, as there are just so many options to choose from! Even after deciding on a pay structure that suits your business, navigating your way around paying commission can be confusing. I mean, is there a ‘best way’ of paying staff? If so, what would … Continued
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Who Is Your Ideal Salon Client And Why Does It Matter?
“Everyone is not your customer,” according to best-selling author, marketer, entrepreneur, and public speaker Seth Godin. And he’s right. As a business, trying to be everything to everyone can cause you to lose your core operational values, abandon the things that make your business unique, and compromise the quality of your services. Trying to market … Continued
Read articlePreventing Bullying in Your Salon or Spa Business
It’s an unfortunate reality that bullying and harassment issues can arise in any workplace. The close-knit nature of the salon industry means that the impact can be felt even more acutely. Creating a safe and supportive space is not just about enhancing the work experience for our teams; it’s also about ensuring that our clients … Continued
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Making Your Mother’s Day Marketing More Inclusive
In the professional hair and beauty industry, seasonal marketing campaigns can be a significant revenue booster and a way of encouraging clients into your salon or spa. Each notable occasion on the calendar marks a window of opportunity for your business, and Mother’s Day is no exception. That being said, Mother’s Day can be a … Continued
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Spring Marketing Ideas for Your Salon, Clinic, or Spa
With the long winter months finally over in the Northern Hemisphere (sorry, Aussie & Kiwi friends!), now is the perfect time to refresh, rejuvenate, and rethink your salon business’ spring marketing ideas. For many businesses, Easter promotions are their main focus, however, we recommend you don’t put your eggs in one basket (ahem…), and broaden … Continued
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