Where leaders love to learn

Built Over Generations, Ready for What’s Next: Why Goldsworthy’s Hairdressing Switched to Phorest

When your family salon business has been thriving for more than 60 years, changing its core technology is not a decision you make lightly. Josh Goldsworthy explains why Goldsworthy’s Hairdressing switched to Phorest, how the team made the move simple and why they have never looked back. Goldsworthy’s Hairdressing is a business built on legacy, … Continued

AI Visibility 2026: Will ChatGPT Recommend Your Salon, Clinic, Medspa? 

TL;DR: AI tends to recommend premium salons, beauty clinics and medspas that are clearly positioned, consistent everywhere online and backed by proof (reviews, real content, third‑party mentions).  At the end of 2024, I was actively looking for an agency or freelancer to help with GEO, because I wanted to know how businesses become visible in … Continued

Medi-Aesthetic Clinic Software vs. Clinic Management Systems: Which Is Right for Your Growth Plan?

Quick answer: Clinic management systems are built around clinical documentation, billing, and patient records. Aesthetic clinic management software is built around the full client journey, while still supporting the clinical workflows a medi aesthetics business needs. Independent aesthetic clinics focused on growth typically need the latter, or a platform that combines both. Growing an independent … Continued

How to Make Your Salon, Spa, or Clinic More Inclusive for Pride Month and Beyond

For some clients, booking a salon, spa, or clinic appointment is exciting. For others, it can come with a checklist of worries: Will they use my preferred name? Will they understand what I’m asking for? Will I be stared at? Will I have to explain myself before I even sit down?  Not exactly the relaxing, … Continued

How Phorest Achieved a World-Class NPS of 69: Inside a Customer Experience Transformation

Phorest’s average global Net Promoter Score (NPS) climbed from 47 in 2023 to a peak of 69 in May 2026 – a world-class result for B2B software. The gain came from a deliberate, company-wide client experience programme, not a single fix. Here’s exactly what changed. Key Takeaways: What is Phorest? Phorest is a salon, spa, … Continued

Aesthetic Clinic Software for Consultations and Staff Targets: How to Manage Client Care and Team Performance in One Platform

Aesthetic clinic software is a practice management platform that helps clinics manage appointments, digital consultation forms, client records, staff performance, and business reporting in one connected system. The right platform replaces the three-to-five disconnected tools most aesthetic clinics currently rely on, reducing administrative friction and giving owners clearer visibility into what is driving, or limiting, … Continued

Aesthetic Clinic Software for Online Booking and Staff Management: A Complete Guide

Running a growing aesthetic clinic means managing far more than appointments. As clinics expand their teams, add treatments, and serve more clients, the operational systems behind the business need to keep pace. The right clinic management software connects every part of that operation, from first booking to long-term client retention, into one cohesive platform. Let’s … Continued

Best Aesthetic Clinic Software for Booking in 2026: A Comparison for Growing Aesthetic Practices

The short answer: The best aesthetic clinic software for booking in 2026 depends on your practice size and goals. For growing multi-provider aesthetic clinics in the UK and Ireland that need booking, client management, marketing, and reporting in one connected platform, Phorest is the leading choice. For large enterprise operations, Zenoti is the established option. … Continued

Aesthetic Clinic Software in 2026: Forms, Reporting, AI, and What to Look For

The best aesthetic clinic software in 2026 connects scheduling, consultation forms, clinical charting, reporting, and client communication in a single platform. Rather than managing five or six disconnected tools, growing aesthetic clinics need one connected system that gives owners visibility into revenue, retention, and client journeys all in one place. Phorest is built specifically for … Continued