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#30Days2Grow Interview Series: Ellen Kavanagh of Waxperts

2 min

#30Days2Grow Interview Series: Ellen Kavanagh of Waxperts

As you may have noticed, we haven’t released our monthly marketing ideas & toolkit, nor have we published an interview with an industry thought-leader. There’s a simple reason for this: #30Days2Grow. Join over 1,200 salons on this challenge throughout the month of July and you’ll grow your business. Guaranteed. As for industry interviews, we’re putting a little hold on our ‘Coffee For Lunch’ series to provide you with our exclusive #30Days2Grow interview series. Episode 1: Award-Winning Co-Founder and Owner Ellen Kavanagh of Waxperts!

#30Days2Grow Interview Series: Ellen Kavanagh of Waxperts

Waxperts opened its doors in 2008. Since then, it has become a multi-award winning salon that concentrates exclusively on offering full-body waxing for male and female clients with their own, specially formulated wax. Aiming to give the least painful wax treatments possible, their skill sets revolve around the beauty industry, fashion, waxing treatments, skin care, cosmetics, entrepreneurship and social media.

In this interview, Ronan Perceval, CEO of Phorest Salon Software seeks Ellen Kavanagh’s input on the industry in general, #30Days2Grow and much more!

Challenged Accepted: What’s Next?

So, you’ve registered your interest in 30DAYS2GROW and you and your team are ready to grow – but, what’s next?

In A Nutshell

Prior to the beginning of the challenge, you will receive an email with some instructions and a downloadable Challenge Tracker. Throughout the challenge, you will receive details of each daily challenge every morning during the 30 days via email (and SMS if you gave us your mobile number at signup!). Expect a message at 8:30am (GMT), 9:30am (EST) and 6:30am (PST).

Our Goal

To provide you with helpful tasks that will truly maximise your potential for growth and raise your salon’s average bill! This means that the tips are designed to be both easily implemented in the salon. Of course, they can also be used again at any stage in the future!

We’d love to hear from you and how you get on with the #30Days2Grow Challenges! Be sure to join the exclusive 30Days2Grow Facebook Group for ongoing support, additional content and networking opportunities!

Related | A Letter From CEO Ronan Perceval To The Salon Industry

Haven’t Yet Registered?

The challenge is run by Phorest Salon Software – but worry not. You do not need our software, or any salon software, in fact, to take part! Sign up here at!

Don’t forget to tag us in any photos you take throughout the challenge!

Thanks for watching!



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