Where leaders love to learn

3 Effective Rules To Create Outstanding Instagram Salon Posts

Chances are that like me, you have a soft spot for the way-too-cute-to-handle kitten and puppy pictures on Instagram… Right? Who can resist posting or liking them really… But is that beneficial for your Instagram salon posts?! Kittens might be absolutely fine for a personal profile, but you might want to look into developing a … Continued

Why The Olympics Are The Best Salon Campaign Opportunity This Year

You are looking for the next best salon campaign opportunity. Something to hook an offer on that will get your clients booking in and spending more. Why not go for gold using the 2016 Rio Olympics? By now, you must be thinking. ‘How do I manage mixing a giant summer sports competition with hair, beauty or … Continued

Jaw-Dropping UK Hair & Beauty Stats That You’re Not Going To Want To Miss!

2015 was one heck of a year for the hair and beauty industry! It feels like we are standing right at the edge of something special for this industry. There is a momentum that is launching so many salons and spas to prosperity. But we couldn’t really figure out if this momentum was real or … Continued

How To Ensure That Your Regular Clients Stay YOUR Regular Clients

Is one of your top clients due to book another appointment? What happens if she doesn’t call? Did you know that if your regular client doesn’t come in when they usually do, every week that passes by will radically increase the chances that they’ll book with another salon? That’s shocking isn’t it! And it’s something … Continued

How Damaging Can Your Salon Social Media Competitions Be?

Ah, the trusty salon social media competitions… What a great way to get a surge of new followers for your business page! They can be fun, they can be quick and they can really help get your name out there. However, the cons of salon social media competitions may just outweigh the pros. Don’t believe … Continued

Should Beauty Salons Use Staggered Pricing?

In our last article, we discussed how to make pricing irrelevant. Today, we are going to follow that up with a new type of payment model: Staggered pricing. This is something that the hairdressing industry have been doing it for years. Why not the beauty industry? If you have 2 therapists in your salon and … Continued

The Salon Owners Summit 2016 – In Your Own Words

And That’s A Wrap on The Salon Owners Summit 2016! First off, on behalf of all the speakers and staff, I would just like to say Thank You so much to all the attendees who helped bring the magic to an event centered around creating Magical Client Experiences.

5 Keys To Nailing Your Salon & Spa New Years Resolutions

Welcome to 2016! Here is our mission: Together we will ensure that the next 12 months, the next 365 days, the next 8,760 hours are going to be the absolute best your salon has ever seen. And let’s start by ensuring that those salon and spa New Years Resolutions you’ve thought about are actually accomplished. And … Continued

3 Overlooked Consequences Of Not Going Mobile With Your Salon

No, we don’t mean selling your premises and taking to the road. We mean getting your salon on the one place we know for certain that your clients are focusing their attention on: their phones! We have written some articles in the past on The Difference Between A Salon App & A Salon Website and The Digital Diary … Continued