Where leaders love to learn

Profit Playbook: Success Stories that Actually Work

Profit: it’s an uncomfortable topic for many salon, spa, and clinic professionals. Yet, without profit, a business cannot survive. Erin Kuhn Bhansali, President and Partner of Qnity, opened her keynote at the Salon Owners Summit 2026 by addressing that tension head-on. With over 15 years of experience transforming financial education and business performance in the … Continued

OBM in Numbers: The Data Behind The Marketing Results 

For many business owners in the professional hair and beauty industry, measuring marketing results can be complicated. Have new bookings come from that email campaign sent last week? Are people talking more about a product because they heard about it from friends, or saw it on your Meta Ads? What’s the best creative to use … Continued

Compliance Checklist for California Med Spas: 2026 Edition

Staying compliant in California doesn’t simply mean ticking boxes. It also means protecting your med spa’s license, your patients, and your business’s long-term health. As we move into 2026, California med spa compliance is becoming even more important. With California’s Senate Bill 351, the state is sharpening its focus on medical ownership structures, individualized treatment … Continued

Delegate to Elevate

Booked and busy – what every business owner wants. While desirable, it does have its costs: sleepless nights and overwhelming stress.  Heather Harris knows this all too well.  A nationally recognized stylist, salon owner, business leader, and celebrated speaker, Heather brings a plethora of insight around entrepreneurship and leadership. As the Founder and CEO of … Continued

Caroline Hirons: Building a High-Performing Salon Culture

To kick off the keynote speeches at the Salon Owners Summit 2026, Caroline Hirons led the audience in a refreshingly honest take on the beauty industry. The award-winning ‘Queen of Skincare’, educator, best-selling author, and founder of Skin Rocks and Skin Rocks Pro, is known for her genuine, and oftentimes blunt approach to beauty.  In … Continued

Celebrating a Decade of Inspiration: A Recap of The 10th Salon Owner’s Summit

This year marked a major milestone for Phorest: the 10th Salon Owners’ Summit, a full decade of connecting salon, spa, and clinic owners with insights and innovation. From the opening keynote to the closing remarks, the atmosphere was electric – filled with laughter, learning, and a sense of shared ambition. Attendees left buzzing with ideas, … Continued

How to Launch a Profitable Med Spa Membership Program in 6 Steps

Memberships are the future of med spas. In today’s med spa industry, consistency is everything. While treatments and trends may come and go, one thing remains constant: clients who return regularly are the foundation of every profitable practice. Memberships make that loyalty simple, predictable, and scalable. Recent industry data shows that clients enrolled in a … Continued

Beating the January Slump: Using OBM to Drive Bookings & Boost Visibility

For most businesses in the professional hair and beauty industry, January marks the quietest month of the year. While this seasonal slowdown is predictable, it doesn’t have to be inevitable. That’s where Phorest’s On Behalf Marketing (OBM) solution comes in. OBM helps salons maintain consistent marketing visibility and steady bookings throughout the year, without relying … Continued

How to Build Trust and Credibility on Social Media as a Med Spa

Long gone are the days when social media was an optional extra to promote your medi-aesthetic clinic. Now, if you aren’t utilising the power of social platforms, you are automatically putting your business on the back foot of your competitors. The good news? You don’t need high-budget videos or millions of followers to build credibility. … Continued