Maximising Appointment Value: From Securing Higher Tickets to Flexible Add-Ons

When you’re trying to grow, ‘more bookings’ isn’t the only solution. Often, the biggest win comes from protecting existing revenue and maximising the value you get per appointment while still delivering exceptional service. In a busy salon, spa, or clinic, the diary can already be full, yet revenue can seep through the cracks: a deposit … Continued

9 Easy Ways To Get More Salon Bookings Through Your Website

In the marketing world, there is a phenomenon called the “build it and they will come” syndrome. Those affected by it believe that the mere creation of a website (or anything that supports bookings or sales for their business) will be enough to have people making salon bookings or purchases. Imagine for a second that you … Continued

Get Set Up With Online Bookings Before You Get So Busy You Can’t

“I need a serious haircut, but I didn’t get the time to book myself in for one. With work, kids and everything else in between, I just don’t think of ringing up. I wish I could just book something online while I commute or before I go to bed.” Have you ever heard this before?

How To Get The Most Out Of The Online Booking Feature?

It goes without saying that pretty much the whole world has moved online. And now it turns out that being online isn’t enough anymore. These days, being online also means being active on social media and provide means for customers to access everything with their mobile. With everyone’s lives getting increasingly fast-paced, it’s important not only … Continued

The Most Common Salon Advertising & Marketing Mistakes (And How You Can Avoid Them)

Have you ever heard the phrase, “Making mistakes is better than faking perfection”? Personally I love that statement. Because much too often we look at mistakes as the worst.thing.EVER. When in fact they are merely indicators for us to try something again, but in a different way. The only time a mistake should be treated … Continued