Half the Industry Isn’t Tracking Leads. Here’s the Smarter Way to Start.
Every new client starts their journey somewhere—maybe through a personal recommendation, online review, or a scroll through your Instagram. By the time they land on your website, you’d think you’ve […]
Read articleInfluencers Vs Celebrity Endorsements: What’s Best for Your Salon, Clinic, or Spa?
In recent years, the dynamics of marketing have changed. In the early 2000’s, celebrity endorsements dominated the scene; Emma Stone for Revlon and Eva Longoria for L’Oreal Paris to name […]
Read article7 Ways Phorest Salon Software Keeps Your Business Cyber-Secure
In a world where cyber threats and data breaches are more pervasive than ever, keeping your salon, clinic, or spa protected, both online and offline, is crucial. Salon clients are […]
Read articleWorkshop Your Social Media Strategy with The Creative Society
As of 2023, over 60% of the world’s population uses social media, making it one of the most direct and cost-effective ways for business owners to reach their customers. However, […]
Read articleSocial Media Marketing Tips for Your Spa or Salon
Despite most of us scrolling on social media every day, harnessing its power for your business can be a daunting challenge. Did you know that a massive 93% of small […]
Read article5 Salon Social Media Hacks For Effective Marketing
Social media marketing is a powerful tool that all businesses should be utilising to reach larger audiences and promote their brand. However, with so many businesses using social media, it […]
Read article10 Tips To Perk Up Engagement On Your Salon Instagram Profile
Instagram continues to be a crucial social media platform for salons. With new features and trends emerging, it’s important to focus on increasing engagement to keep your salon front and […]
Read articleEbook: Using AI To Simplify The Running of Your Salon [Real Examples & Prompts Included]
Are you a time-poor salon professional, stressed about the amount of time and energy you spend on admin and management tasks every day? You’re not alone. Despite being an industry […]
Read article6 min
Phorest’s Guide to the Art of Salon Photography
The hair and beauty industry thrives on visual storytelling. Our services promote not only self-care but also self-expression. Whether through a striking hair transformation, fresh nails, or skincare that leaves […]
Read article
