Don't Just Rent Fans On Social Media. Build YOUR Salon Email List Now

Over the past decade, social media has completely revolutionised every facet of business. Now companies of any size can start to build a fanbase from scratch. This has been particularly beneficial for local businesses such as salons and spas. The fact that you can gather thousands of people together and share your brand with them … Continued

So What's The Difference Between Salon Advertising & Marketing?

Marketing & Advertising: Two crucial aspects to the success of any business in any industry. But it is amazing how many entrepreneurs and salon owners actually get these two terms mixed up. So on today’s episode of the Salon Growth Series, we are going to investigate what the difference really is between Salon Marketing & … Continued

Phorest’s Guide To Taking The Perfect Salon Photos

Over the past few years or so, clients have started finding new ways to discover your salon. The days of phone books are gone and people are now using Google and Facebook to discover new places to help them look beautiful. Today, the salons that succeed are the ones that make sure they stand out … Continued

Salon Ideas For Unusual April Holidays

Last month, we decided to put together a list of the more unusual holidays for the month of March. Since that release, we were asked if we could do the same for April so that is exactly what we did! We picked out what we feel would be the most relevant April holidays for some … Continued

VIDEO: A 2 Minute Chin-wag About Salon Reviews in the Online World

  When it comes to people posting salon reviews online, you have to accept the reality that most of it isn’t controllable. While that may seem like a scary thought, it is in fact a HUGE opportunity. Why? If clients know it is in their control, then they believe that it is much harder to fabricate. It … Continued

7 Reasons Why You Should Get A Salon Instagram Account

Did you know that Instagram have just passed Twitter in terms of how many users they have? As this new social platform is rapidly rising, it is important to see if your business should set up their own salon Instagram account. If you are looking for further reasons why, then check this out:

Check Out The Brand New Phorest Salon Blog!

What better way to kick off 2015, than with a beauty treatment, right? Well, that is exactly what we did. We are very pleased to introduce you to your brand new Phorest Salon Blog! With a new look and a new navigation system, this salon blog is sure to be your one stop shop for … Continued

13 Instantly Tweetable Salon Inspirational Quotes

  People love to be inspired and motivational quotes are a POWERFUL way to do just that.   The hair and beauty industries can find great success and engagement in tweeting out salon inspirational quotes that tug on the heart strings of anyone with a passion for looking and feeling great. Here is a list of salon inspirational … Continued

Why Bother With Twitter If I Already Have A Salon Facebook Page?

The marketing team here at Phorest are regularly asked the following question by salon owners and managers: ‘Why  bother having a Twitter account if we already have a salon Facebook page?’. Facebook and Twitter may be in the same family but they have two very different personalities. Facebook is meant to be a more passive social … Continued