Make sure you are posting consistently so that people don’t forget about your presence and to drive additional traffic to your page. With Facebook this means posting daily. Your clients might not visit your page every day but they might still see your posts coming up in their newsfeed’s which act as a constant reminder of your salon.
With Twitter you need to tweet much more regularly ideally a minimum of 3-4 tweets a day, at different times.This is because Twitter feeds move much more quickly than Facebook feeds.
In our Facebook and Twitter training’s we show you how to schedule your posts so that if you find yourself with a spare half an hour you can schedule your posts for the next few days.