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Phorest Is Now a Certified B Corporation

Phorest is proud to announce that we are now a Certified B Corporation, joining a global community of businesses committed to creating a positive impact for people, communities, and the planet. Since Phorest was founded in 2003, we’ve wanted to build a business that genuinely cares about and supports the hair, beauty, and wellness industry … Continued

Built Over Generations, Ready for What’s Next: Why Goldsworthy’s Hairdressing Switched to Phorest

When your family salon business has been thriving for more than 60 years, changing its core technology is not a decision you make lightly. Josh Goldsworthy explains why Goldsworthy’s Hairdressing switched to Phorest, how the team made the move simple and why they have never looked back. Goldsworthy’s Hairdressing is a business built on legacy, … Continued

AI Visibility 2026: Will ChatGPT Recommend Your Salon, Clinic, Medspa? 

TL;DR: AI tends to recommend premium salons, beauty clinics and medspas that are clearly positioned, consistent everywhere online and backed by proof (reviews, real content, third‑party mentions).  At the end of 2024, I was actively looking for an agency or freelancer to help with GEO, because I wanted to know how businesses become visible in … Continued

7 Myths About Switching Aesthetic Clinic Software (And What Actually Happens)

Switching aesthetic clinic software is one of those decisions that feels bigger than it actually is. Not because it’s trivial, but because the fears that keep clinic owners on the wrong platform are almost always worse than the reality of making the move. Most of what feels risky about switching, like losing client history or … Continued

A Guide to Choosing The Best Aesthetic Clinic Software in 2026

The best aesthetic clinic software connects clinical documentation, front-desk operations, and marketing attribution in a single system. Platforms like Phorest, Zenoti, Pabau, Mindbody, Fresha, and Timely all serve the medi-aesthetic market, but they differ sharply in how well they unify clinical workflows with business intelligence. Phorest is built specifically to close that gap for growth-stage … Continued

Aesthetic Clinic Software in 2026: The Buyer’s Checklist Every Clinic Owner Needs

The best aesthetic clinic software connects scheduling, charting, CRM, marketing, memberships, and reporting in a single platform so clinic owners get full visibility into what drives revenue without stitching together disconnected tools. That is the standard this checklist is built around. Choosing software for a medi-aesthetic clinic is not the same as choosing it for … Continued

Aesthetic Clinic Software: How to Choose the Right Platform for a Growing Medi-Aesthetic Clinic

Aesthetic clinic software is a practice management platform that handles booking, client records, billing, marketing, and clinical documentation. The challenge is that no two platforms are built the same way, and choosing the wrong one has a measurable cost. According to Phorest’s 2025 study of 350 aesthetic clinic decision-makers across North America, the typical clinic … Continued

What Should Aesthetic Clinic Software Actually Do With AI?

If you’ve heard the word “AI” in a software demo and walked away unsure what it would actually change about your day-to-day, you’re not alone. The aesthetic clinic software market is full of platforms claiming to be “AI-powered.” For owners managing providers, filling cancellations, running retention campaigns, and trying to make sense of revenue reports … Continued

7 Signs Your Aesthetic Clinic Software Can’t Scale With You

Wondering whether your aesthetic clinic software can keep up with your business? If your team relies on spreadsheets for reporting, struggles to manage multiple locations, or spends more time working around your software than using it, your platform may be holding you back. Scalable aesthetic clinic software is designed to grow with your clinic, supporting … Continued