Avril Kealy

Survey: What Keeps Loyal Clients Coming Back to Your Salon?

No matter what section of the hair and beauty industry your salon falls into, or where you’re based in the world, loyal clients are vital for the success of your […]

The Salon Owner’s Guide to Social Media

How many times do you pick up your phone to scroll each day? According to statista.com, the average internet user spends over 17 hours per week on social media. As […]

Survey: How Attitudes to Anti-Wrinkle Injectables and Fillers are Changing Across the World

Have you ever tried, or considered, anti-wrinkle injections? Most commonly known by the brand name Botox®, anti-wrinkle injectable treatments are an increasingly popular treatment across the world. In research conducted […]

The Salon Owner’s Guide to SEO

78% of consumers now search online before choosing a new salon to visit, according to Phorest research. This means having an online presence isn’t just important, it’s vital. Whether you’re […]

6 Organisation Tips To Streamline The Running Of Your Salon

You’re sitting in your office, surrounded by a pile of paperwork the size of Mt. Everest. You have forms waiting to be filled out and documents that need to be […]

What To Consider Before Setting Software Staff Access Levels

Applying staff access levels in your software system can be one of the trickier aspects of salon management to master. Access to client databases can be a touchy subject, and […]

3 Female Bosses From The Salon Industry Discuss Leadership

It may come as no surprise that the world of business is heavily dominated by male CEOs. Oftentimes, it seems that women in leadership are forgotten about in mainstream media. […]

4 Salon Reports That Will Help Your Business Grow

As a business owner, it is vital to know about the inner details of your business. Salons can be complicated businesses to run. They are one of the only industries […]

Heather Yurko: Building A Great Salon Team Of Elite Performers

A master hairstylist and accomplished businesswoman, Heather Yurko is renowned for her contagious enthusiasm and expertise in cultivating a culture in her businesses. At the Phorest Salon Owners Summit 2019, she […]