Where leaders love to learn

It’s Time To Celebrate The Client Experience Award 2018!

You use Phorest Salon Software. You’ve kept your salon reviews consistently high at 4/5 or above for 12 consecutive months, and have recently received the Client Experience Award 2018 in the mail! Massive congratulations! What’s next?

Get Long Lost Clients Back With These SMS Message Templates

One of the many plates to spin when running a salon or a spa is getting clients through the door. Of existing and new clients, many salon owners choose to concentrate their efforts in the latter when it actually costs 10 times more to do so than to focus on retention. If that your case, if you … Continued

How To Turn A Contact Into A Salon Mentor In Just 5 Steps

A few weeks ago, our Founder and CEO Ronan Perceval wrote an article relating some of the lessons he’s learnt along his career building Phorest Salon Software. The most important takeaway was perhaps what this excerpt explains: “[…] whether it be to help you overcome different setbacks or just to plan for the future, as … Continued

Power Up For The 2019 Phorest Salon Owners Summit!

If you’re a Phorest Salon Software client, you’ll have heard the news already… Following the success of this year’s sell-out event, we are delighted to reveal exclusive details of the much anticipated 2019 Phorest Salon Owners Summit! Now in its 5th year, the Salon Owners Summit has become one of the most talked about and … Continued

Salon Branding: What Does Your Business Mean To Clients?

Let’s talk about your salon branding. When you think about a company like Apple, what comes to your mind? Even if you don’t own an Apple product or know too much about Steve Jobs and Apple’s story, you probably have a sense of the brand. Because a brand is more than just a label or an identifier … Continued

Enter To Win An HP Sprocket Photo Printer & Share Memories!

When you’re already busy with the day-to-day activity of your salon, recruiting, training, marketing and upskilling yourself, it can get hard to see what else you could be doing. These monthly giveaways, they’ll always give you ideas that can help you up your customer service offerings or simply give your business the shine it deserves … Continued

When Is It Time To Hire An Assistant Salon Manager?

This should be an easy question to answer, right? As soon as you can afford it! Wrong. I believe that it’s a little more complicated than that. First, because your assistant salon manager is someone you want to be able to trust at all times – which can be challenging in itself –  but second, because … Continued

Should You Be The One Paying For Salon Training Courses?

There is no getting around the fact that salon owners who invest in staff training reap a plethora of rewards. This includes better-skilled employees, increased staff retention rates, happier clients and increased profits. You have to invest in your team if you want to exceed. But should you be paying for all these salon training courses … Continued

What Are Salon Cash Flow Projections & How Can They Help?

Salon cash flow predictions. They’re a bit like having a crystal ball: they help you to look into the future and predict if or when you could run out of cash – or even better, have loads of money! For example, imagine it takes four months longer than had planned for you to break even … Continued