How Your Salon Can Compete With High Street Retail Chains

Guest Article by: Lucy Douglas

Ask most salon owners about the biggest challenge they’re facing today, and the chances are they’ll tell you it’s losing out on clients to low-priced competitors that offer bread-and-butter services like nails and brows at budget prices. And with more and more high street retail chains spotting that beauty means big business and looking to get a piece of the action, the low-cost, high-convenience options hoping to tempt your clients are on the rise.

So, if your clients are wondering why they should pay your prices for a manicure when they can get it for much less while they’re out shopping, here’s what you tell them:

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By Lucy Douglas

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