Where leaders love to learn

Phorest Reignites the Annual Salon Owners Summit

Phorest Salon Software invites hair,  beauty and clinic salon owners to travel to Dublin, Ireland, in 2023 for the highly anticipated Salon Owners Summit. From Sunday, 8th of January to Monday, 9th of January 2023, Phorest will be hosting its 7th Salon Owners Summit in Dublin. The event will take place at a new venue in … Continued

The Salon Owner’s Guide to Social Media

How many times do you pick up your phone to scroll each day? According to statista.com, the average internet user spends over 17 hours per week on social media. As well as being a way to catch up with friends, learn what’s happening in the world around us, and get involved in the latest trends, … Continued

Earn Award-Worthy Reviews with Phorest’s Online Reputation Manager

Ask any salon owner. Referrals drive our industry. It doesn’t matter how good you are at selling your business, word-of-mouth will always have a special power. It’s psychology. You have heard it a million times, humans are social creatures. Referrals and online reviews appeal to our very human need for trust and validation. They offer … Continued

How This Vish Salon Boosted Buy-In With a Phased Integration

Working as a split team due to COVID restrictions might limit innovation in some salons, but at Trim Salon in Dublin, Ireland, the opposite happened. Enter Vish, an integrated colour management system. The ethos behind Vish was to develop a system to eliminate salon waste – it works by measuring colour on the scale and then reweighing … Continued

Unlock Revenue With An Intelligent Salon Integration

When Mayfair & Grace bought a four-story, historic former bank, they were guaranteed to stand out in Tetbury, a small market town in Gloucestershire UK. However, it could have been a logistical nightmare. Owner Patsy Robertson is often downstairs in reception or her office, while the team is dispersed across the four floors facing numerous journeys up … Continued

Here’s Why Your Salon Needs An Integrated Card Terminal

Being a salon owner is one balancing act after another. Every day, whether creating a staff roster, setting prices, or ordering supplies, you have to strike the right balance between time, resources, and goals and keeping your team and your customers happy. So how many days do you actually manage to cross off everything on … Continued

Survey: How Attitudes to Anti-Wrinkle Injectables and Fillers are Changing Across the World

Have you ever tried, or considered, anti-wrinkle injections? Most commonly known by the brand name Botox®, anti-wrinkle injectable treatments are an increasingly popular treatment across the world. In research conducted by Phorest, a global participation group gave us their thoughts on the treatment. With the majority of participants leaning on the side of interest and … Continued

The Salon Owner’s Guide to SEO

78% of consumers now search online before choosing a new salon to visit, according to Phorest research. This means having an online presence isn’t just important, it’s vital. Whether you’re an indie salon serving your local community or a well-known, multi-location franchise, if you want to attract new clients and delight your existing base, your … Continued

17 Salons Who Transformed Their Space into a Unique Destination

Since the concept of the “experience economy” first entered our vernacular, there has been no looking back. The pandemic may have briefly stalled in-person experiences, but experts predict that this shift from valuing commodities to experiences is not only here to stay, but will be stronger than ever. In response, salons are dialling up the … Continued